Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.
Month: December 2024
From Maruti to Adidas: Top marketing leadership shift roles in 2024
Here’s a look at the key marketing leadership changes from 2024.
TECH 2025: Trends that will shape our lives as consumers in the year ahead
2025 is the year when AI meets influence. The year everyone becomes a Creator, but few will lead. Read Shubhranshu Singh’s views on the big bets in tech and social media.
Big Breaks: Adland’s major account moves and pitches of 2024
From breaking the news of Spotify awarding its mandate to Publicis Groupe after a global pitch to Tata Motors looking out for a media agency, Storyboard18 exclusively reported the biggest pitches and wins of 2024.
Major leadership overhaul at ZEE Entertainment amid strategic shifts in 2024
Recap of key people movements at Zee Entertainment Enterprises Limited (ZEEL) in 2024 after the collapse of the $10 billion ZEE-Sony merger deal.
Havells India’s Saurabh Goel resigns as Executive President after 8.5 years stint
Saurabh Goel was the CEO of North Eastern States and Assam (NESA) at Bharti Airtel. He was also the Chief Operating Officer (COO) in Uttar Pradesh-West, Uttarakhand and Karnataka
Tier-2 tech companies to continue to outpace tier-1 firms in growth during 3QFY25: Report
A more measured hiring approach in light of only gradual improvements in demand, and a strong USD vs. INR should provide margin cushion in FY26.
Ghatkopar hoarding crash: Key accused on the run arrested from UP after six months
The SIT team made four arrests in the case which include Bhavesh Bhinde, owner of Ego Media, Manoj Ramkrishna Sanghu, BMC-approved civil engineer, former director Janhavi Marathe and Sagar Kumbhar, the contractor who erected the hoardings.
Big CXO Moves in 2024: From Nestle and P&G to Ola and Zepto, leaders in, out and in-between
A recap of all the biggest moves in corporate India.
Ikea India posts Rs 1,299 crore loss in FY24; Ad spend rises to Rs 196 crore: Report
Ikea India is present in Hyderabad, Navi Mumbai, and Bengaluru. It has also expanded its online presence with its e-commerce operations in Hyderabad, Mumbai, Pune, Bengaluru, and Gujarat