Global Ads Spotlight: How Coca-Cola’s ‘Recycle Me’ campaign turned crushed Cans into a call for sustainability

Developed by WPP Open X and led by Ogilvy New York, the campaign aims to educate the consumers about taking a fruitful step towards recycling the used Coke cans, thus supporting the company’s ‘World without waste’ strategy. (Image Source: Snippets from the campaign)

“Recycle Me” serves as a timely reminder that even the smallest actions — such as recycling a single can—can contribute meaningfully to global efforts against pollution. Read more in today’s Global Ads Spotlight.

Group of 67 French media companies sue Meta over business practices

Meta is set to stand trial in Spain this October over a €551 million lawsuit filed by more than 80 media companies, who allege it engaged in unfair advertising competition.

A group of 67 French media companies, including TF1 and France TV, is suing Meta over alleged illegal digital advertising practices. They accuse Meta of abusing its market dominance through massive personal data collection.

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Pine Labs CEO Amrish Rau elevated to Chairman and MD ahead of IPO

Under his leadership, Pine Labs recently secured final approval from the National Company Law Tribunal (NCLT) to shift its headquarters from Singapore back to India. (Photo: Moneycontrol)

Rau, who continues as Chief Executive Officer, was appointed Chairman and Managing Director for a five-year term effective March 24, 2025, according to filings with the Registrar of Companies.

Meta launches ‘Edits’ app to help creators make short videos with ease

Edits is a standalone video editing tool—not part of Instagram or Facebook—that comes packed with advanced features built especially for smartphones.

Edits is a standalone video editing tool—not part of Instagram or Facebook—that comes packed with advanced features built especially for smartphones.

Google’s grip loosens: Is AI the search disruptor?

The emergence of AI-driven alternatives such as ChatGPT, Perplexity, and even Google’s own Gemini is ushering in a new era where traditional search is no longer the sole entry point to the web. (Photo: Unsplash)

Tools like ChatGPT and Perplexity are already changing how users navigate the web, challenging Google’s algorithmic dominance.

Goafest 2025: Igniting creativity, collaboration, and future of talent

Amid uncertain times, experts emphasize the growing importance of open dialogue, noting that Goafest provides a vital platform for the industry to unite, reflect, reset, and reimagine.

With record-breaking participation, fresh programming, and a bold future-ready theme, Goafest 2025 is poised to be a milestone edition, say industry leaders.

EXCLUSIVE: Karnataka govt to introduce whitelist for Real Money Gaming operators

If executed effectively, Karnataka’s move could set a precedent for other states, paving the way for a more structured and investment-friendly gaming industry across India.

The upcoming framework will also include provisions for age-gating, grievance redressal mechanisms, and player support systems—part of a broader “consumer-first” strategy aimed at curbing the influence of illegal betting and gambling services.