Month: October 2023

Top marketers felicitated at Storyboard18’s Visionaries – Part 3

The evening also featured an enlightening chat between Shibani Gharat and Saurabh Khattar, country manager, India, Integral Ad Science, concentrating on the central theme of media quality in the rapidly maturing landscape of Indian advertising. With India’s advertising industry projected to grow at a CAGR of 11 percent from 2024-2032, managing media quality is important.

Last week, Storyboard18 celebrated the very first chapter of The Visionaries in Gurugram.

NCLAT transfers Axis Finance and IDBI Bank appeals on Zee-Sony Merger to chairperson led bench

Vice will be transitioning to a studio model, following the cancellation of its  "Vice News Tonight” TV program and other layoffs before Vice filed for bankruptcy. (Representative Image: Markus Winkler via Unsplash) (Representative Image: Markus Winkler via Unsplash)

This is the third time in less than a month that challenges to the Zee-Sony merger have been shifted to a different bench.

JetSynthesys partners with venture accelerator firm Brinc to launch new gaming accelerator program

Structural shifts toward a higher propensity to pay for in-game features and the burgeoning popularity of casual and midcore games are poised to play pivotal roles in shaping the landscape by FY28. (Representative Image via Unsplash)

The company will be funding and sharing expertise with startups working on Game Titles and IP, DevTools and Gaming Infrastructure, as well as Consumer Applications. This includes Immersive Gaming, Cross Platform Gaming, Blockchain Gaming, Games as a Service, Cloud Gaming, eSports, AI for Gaming and more.

Philips India introduces its latest festive campaign, #HowIndiaCelebrates

The campaign highlights how the products facilitate personal care rituals that contribute to overall well-being and foster a sense of belonging during such special occasions. The campaign encourages women to confidently embrace their own sense of style in this journey.

By collaborating with influencers across Delhi, Mumbai, Kolkata, Bangalore, Kerala, and Udaipur, the campaign celebrates the cultural diversity of the nation.

Deloitte partners with Spryker to elevate its digital commerce landscape

Ishita Verma, co-founder and COO at Klub, said, “We are excited to leverage Moshi Moshi’s expertise to create a multitude of opportunities to enhance our brand and customer experience on our social media." (Representative Image: Cytonn Photography via Unsplash)

Combining Deloitte’s customer experience advisory, implementation, and operating services, with Spryker’s composable architecture, this collaboration aims to empower Indian organisations to integrate advanced functionalities.