In an exclusive chat with Storyboard18, Ayyappan Rajagopal, CEO, Cleartrip talks about advantages of having MSD on board as an ambassador, long term plans for the brand, travel hitting pre-pandemic levels and domestic travel trends.
Month: March 2024
Bookstrapping: Your songs, my songs and the pleasure of poetry
In this week’s Bookstrapping, our reviewer Reeta Ramamurthy Gupta reviews Arundhathi Subramaniam’s ‘Wild Women’, Harish Bhat’s ‘Restless Lives’ and ‘The Days of a Small Book and Other Poems’, by film director Seenu Ramasamy.
Getting into details of one’s work is critical: Prasanth Naidu, moneyview
According to Prasanth Naidu, chief marketing officer, moneyview, a loan platform, “It’s important to have a differentiator as one builds a career because it’s something that no one can take away.”
Zee layoffs: Punit Goenka cuts tech and innovation centre by 50 percent
The Company recently announced the strategic realignment of its Revenue vertical, that is now being directly driven by the MD & CEO.
Where does the news genre fit in media strategies for the upcoming elections?
Leading marketers and media experts decode the power of news genre for advertisers in the 2024 Lok Sabha elections.
PM Modi emphasises importance of advanced AI education and content verification measures during discussion with Bill Gates
On March 28, PM Modi and Bill Gates convened for talks encompassing AI, digital public infrastructure, and climate change. Gates commended India’s embrace of technology, while PM Modi underscored initiatives like ‘Namo Drone Didi,’ focusing on empowering women. Additionally, PM Modi promoted AI education, implementing watermarks on AI content, and regulating deceptive deepfake technology.
Cleartrip appoints Tavleen Bhatia as Chief Marketing and Revenue Officer
Bhatia joins Cleartrip from Flipkart, where she was the head of growth, marketing and monetization for Flipkart Mobiles.
Delhi High Court grants relief to Wow Momo in trademark case against Wow Punjabi
The court took cognisance of Wow Punjabi’s failure to respond to both a cease and desist notice and a subsequent legal notice issued by the petitioner.
Disney boardroom battle heats up as investors clash over Iger’s leadership: Reports
On April 3rd, shareholders will decide the fate of Disney’s boardroom.
Government issues advisory against calls impersonating DoT, threatening people to disconnect mobile numbers
Cautions on misuse of mobile numbers, WhatsApp calls from foreign origin mobile numbers (like +92-xxxxxxxxxx) impersonating Government officials.