Category: Special Coverage

Mumbai’s DOOH | Martin Sorrell: Strong devours weak, outdoor ad industry clean-up | Martin Sorrell on PM Modi

The Brihanmumbai Municipal Corporation (BMC) considered the wealthiest civic body in India, says that Mumbai, the country's financial hub, has only 1,025 legally authorized hoardings throughout the city. The BMC generates a substantial revenue of approximately Rs 100 crore from the licensing fees associated with these hoardings. (Image Source: LinkedIn)

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.

AI slogan showdown at WEF 2025 in Davos

This year's theme, 'Collaboration in an Intelligent Age,' underscores the transformative role of artificial intelligence (AI) in shaping the future while tackling pressing global challenges. (Image: CGTN)

World Economic Forum’s annual meeting highlights ‘Collaboration in an Intelligent Age,’ with AI driving conversations amid global geopolitical and economic challenges.

MIB’s Sanjay Jaju on M&E industry | Mindshare’s Amin Lakhani interview | Election Commission’s advisory to political parties

Sanjay Jaju of Ministry of Information and Broadcasting highlighted that the media and entertainment industry is not only culturally significant but also an economic powerhouse. This industry contributes nearly Rs 3 lakh crore to the Indian economy and is growing at a rate faster than the overall economy. Certain sub-sectors, like gaming, are witnessing growth rates of around 20%, underlining the immense potential of this domain.

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.

Prasar Bharati CEO Gaurav Dwivedi on the impact of public broadcasting | NCLAT to decide Meta’s plea on Jan 23

Prasar Bharati's Gaurav Dwivedi says, "The challenge of being a public broadcaster is to present a balanced narrative. The most important thing is to present the bare facts to audiences and let them take their own call."

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.

90 hour work week debate in adland | Pay TV channels to leave DD Free Dish | Dunzo app and website shut down

The controversial 90-hour week debate seems to go beyond numbers in the ad industry; instead it reveals deeper nuggets about human potential, balance, and what it means to create in a world that is constantly evolving. (Image Source: Unsplash)

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.