Watch And Listen – storyboard18

WATCH: Kunal Shah on AI, creativity, and the future of human adaptation

At Storyboard18's Global Pioneers Summit, Kunal Shah, Founder and CEO of CRED observed, "The biggest disruption will be how humans adapt. High-commitment actions—like having kids—might decline. People may choose perpetual excitement over long-term responsibility."

“Every home has a CTO aged 10 to 18. They’re also becoming the procurement officers. Businesses will cater to them,” Kunal Shah said.

PepsiCo’s CEO says ‘consumer maverick’ mindset drives success amid Cola Wars

Jagrut Kotecha as CEO for PepsiCo India at Storyboard18 Global Pioneers Summit.

During the recently held Storyboard18 Global Pioneers Summit, PepsiCo CEO Jagrut Kotecha said that the company’s ‘consumer maverick’ approach has helped it retain a challenger mindset amid cola brand wars.

The lost art of reading: Why Michael Sheldrick says books are the key to changing the world

For Sheldrick, reading was not just a pastime but a transformative experience.

In an age of fleeting digital content, author and founder of Global Citizen Michael Sheldrick champions deep reading as a cornerstone of critical thinking, leadership, and lasting change.

Krafton’s Srinjoy Das at GPS 2025: Future of gaming marketing is symbiotic, social, and surprise-driven

At Storyboard18's Global Pioneers Summit, Srinjoy Das, Associate Director of Marketing, Krafton India and Rahul Mathew, Chief Creative Officer & Executive Director, DDB Mudra Group talk about the future of marketing in gaming.

At Storyboard18’s Global Pioneers Summit, Srinjoy Das, Associate Director of Marketing, Krafton India and Rahul Mathew, Chief Creative Officer & Executive Director, DDB Mudra Group discussed how creativity, community building, and brand partnerships are shaping the future of gaming in India.

Cricket, commerce, connectivity: Top marketers on how brands can win big in IPL

At the Storyboard18 Global Pioneers Summit, marketers urge brands to adopt an omnichannel strategy as IPL captivates a digitally fragmented audience.

Dream11’s IPL campaign creators unveil behind-the-scenes insights at Storyboard18’s Global Pioneers Summit

Creative leaders Adarsh Atal and Shriram Iyer joined celebrated filmmaker Nitesh Tiwari to discuss the creativity and power of great ads at Storyboard18's Global Pioneers Summit on March 28 in Mumbai.

The creative masterminds behind Dream11’s blockbuster IPL campaign ‘Aapki Team Mein Kaun’— Adarsh Atal, Group Chief Creative Officer, Quotient Ventures, Shriram Iyer, Co-founder, ZeroFifty Mediawork, and renowned filmmaker Nitesh Tiwari, delved into the key factors that contributed to the campaign’s success.

Content creator Raj Shamani’s journey: Prioritizing substance over virality

Shamani shared that he revisits his persona every three months, using five key questions to ensure his content remains relevant.

At Storyboard18’s Global Pioneers Summit 2025, Raj Shamani spoke about redefining digital success by prioritizing long-term impact, authenticity, and audience trust over fleeting viral fame.

WPP’s Daniel Hulme: ‘You won’t beat your competitors without differentiated AI talent’

While discussing ethics and risks in AI, Daniel Hulme made the case that there’s no such thing as AI ethics. Humans have intent—AIs don’t. It's the human intent that needs scrutiny.

At Storyboard18’s Global Pioneers Summit, Daniel Hulme, CEO, SATALIA and Chief AI Officer at WPP, outlined artificial intelligence’s transformative role in marketing, business, and beyond—highlighting both its vast potential and ethical challenges.

Ogilvy global CEO Devika Bulchandani, Piyush Pandey, Shubhranshu Singh at GPS 2025: Advertising titans champion joy as a brand purpose

"Purpose doesn't have to be a sad thing; it could be joy also," said Devika Bulchandani, Global CEO, Ogilvy and Piyush Pandey, Chief Advisor, Ogilvy India, in a panel discussion led by Shubhranshu Singh, CMO, CVBU, Tata Motors, at Storyboard18's Global Pioneers Summit.

In a discussion led by Shubhranshu Singh, CMO, CVBU, Tata Motors, Piyush Pandey, Chief Advisor, Ogilvy India, and Devika Bulchandani, Global CEO, Ogilvy talked about the evolving landscape of advertising, creativity, and the role of purpose in branding.

Unheard tales of Maggi’s redemption: How poetry and nostalgia revived an iconic brand

Suresh Narayanan, Chairman and Managing Director (MD) of Nestlé India and Prasoon Joshi, writer, lyricists and CEO of McCann World Group India at Storyboard18 Gloabl Pioneer Summit

Suresh Narayanan noted that Maggi achieved a remarkable turnaround, becoming the only FMCG brand in the country to fall from market leadership, face near-oblivion and then rebound to regain the market leadership within three months.