Brand Marketing – storyboard18

Brand Origins: The comfort of Instant Noodles and a nostalgic bite into history

From steaming bowls on rainy days to survival meals during exam nights, instant noodles are more than just food—they are memories.

What’s your go-to instant noodle brand, and what’s your favorite way to eat it? Let’s share some nostalgia!

Lenovo posts 20% revenue jump to $18.8 bn in Q3, net profit doubles to $693 mn

Lenovo's R&D expenses are up nearly 14 percent year-on-year to $621 million.

According to Lenovo’s official statement, the quarter’s results were driven by the group’s focused hybrid-AI strategy, the turnaround of the Infrastructure Solutions Group (ISG)

Tata Power partners with Amazon Web Services to drive consumer-centric energy transition in India

Tata Power has laid a robust digital foundation by migrating 23 mission-critical applications to AWS using Amazon Elastic Kubernetes Service (EKS). This shift enhances scalability, security, and real-time operational efficiency across key areas such as power generation, renewables, grid management, sales, and finance. (Image Source: PCMag)

Tata Power is strengthening operational efficiencies, enhancing grid resilience, and empowering its large consumer base, spread across multiple states, to be active participants in India’s clean energy future and transition to a low-carbon economy.

Suzuki bets big on India, aims to make it global export hub of EVs by 2030

Suzuki has planned to supply products from India to Middle East and African markets.

Suzuki has aimed for 50 percent market share as the market leader in the Indian automobile industry.

Supreme Court dismisses Rs 186 Crore tax demand against Patanjali Foods

Patanjali Foods also stated that they had not received any formal notice regarding the hearing and only became aware of the Supreme Court’s verdict through a tax-related website on February 18, 2025.

Patanjali Foods confirmed that the ruling completely nullifies the tax claim, ensuring that the company faces no further financial liability on the matter.

Maruti Suzuki sets ambitious expansion plan for India, eyes market leadership in EVs

Maruti Suzuki unveiled its first electric SUV, the Vitara at the Bharat Mobility Global Expo 2025

Maruti Suzuki is refining its dual-channel sales strategy, positioning Nexa as a premium brand while Arena continues to cater to mass-market consumers.

‘Great creativity alone won’t drive sales’, says Lim Seob Chung of Cheil SWA

The agency also secured the mandate for Luminous, helping the brand expand its solar portfolio.

Chung pointed out a growing challenge for brands—disruptions in the bottom half of the marketing funnel.

Suzuki Motor Corporation unveils new corporate slogan ‘By Your Side’; targets 50% share of Indian auto market with Maruti Suzuki

India remains a focal point of Suzuki’s growth strategy as the auto major revealed its New Mid-Term Management Plan for fiscal years 2025-2030.

Tata Sons disappointed with BigBasket’s growth, seeks fresh investment: Report

Despite collaborating with a plethora of brands, BigBasket's 10-minute delivery service, BB Now, has trailed behind.

Tata Sons has reportedly indicated that BigBasket should seek external investors to raise around $1 billion of capital to stage a comeback

Airbnb bookings from India for Chiang Mai jump by 40%

Airbnb created “Airbnb’s eGuide to Chiang Mai”, offering an insider’s perspective on one of Thailand’s most vibrant destinations. (Image Source: Expedia)

Millennials and Gen Z from India are adding Chiang Mai to their bucket list and driving travel interest accounting for almost 90 percent of Chiang Mai Airbnb bookings in the first three quarters of 2024.