Designed for Direct-to-Consumer (D2C) brands, retailers, and e-commerce platforms, Rapid Commerce allows businesses to deliver products much faster than traditional e-commerce timelines, which usually take several days.
Category: Brand Marketing
Maha Kumbh 2025 spurs a surge in gig and temporary jobs
The 45-day festival in Prayagraj is expected to generate around one million short-term employment opportunities.
Meta faces major regulatory setback in India over WhatsApp data-sharing
The Competition Commission of India has imposed a $24.5 million fine and a five-year ban on data-sharing, forcing Meta to rethink its operations in its largest market.
Swiggy ventures into sports with new subsidiary, Swiggy Sports
The Ministry of Corporate Affairs has approved the incorporation of Swiggy Sports Private Limited, a wholly owned subsidiary of Swiggy, officially allowing the company to begin operations.
ShareChat to trim workforce by 5% in performance-based downsizing
Google- and Temasek-backed social media unicorn eyes leaner team, citing annual appraisal outcomes rather than cost-cutting measures.
ASUS brings quick commerce to Indian consumers with Zepto
Taiwanese technology company ASUS has partnered with quick commerce platform Zepto to deliver its range of accessories
Maha Kumbh 2025: Top brand campaigns making a splash
With an expected footfall of nearly 40 crore devotees, brands are going all out to connect and engage meaningfully. Here’s a quick look at the top campaigns making waves at the holy confluence.
Urban Company moves Delhi HC over alleged delisting of water purifiers by Kent
Case adjourned to January 21 as Kent seeks time for an amicable resolution; Court notes that no immediate orders will be passed against either party.
Network18 reports Rs 1,360.5 crore consolidated revenue in Q3
On a standalone basis, Network18 Media & Investment’s revenue from operations was at ₹476.41 crore for the quarter and its profit was at ₹3,431.94 crore, helped by exceptional gains.
Ryoji Shoda shares Onitsuka Tiger’s plans for India and vision for the future: Exclusive Interview
Ryoji Shoda, head of Onitsuka Tiger, shares his plans for local manufacturing in India and the brand’s evolution towards a premium, fashion-forward identity.