Category: Social Media

Breaking: MIB’s WAVES postponed, likely to be held in Mumbai

WAVES which focuses on four key pillars: Broadcasting & Infotainment, Digital Media & Innovation, AVGC-XR, and Films is likely to be moved to Mumbai.

WAVES, which focuses on four key pillars – Broadcasting & Infotainment, Digital Media & Innovation, AVGC-XR, and Films, is likely to be moved to Mumbai.

Union Minister Ashwini Vaishnaw on DPDP rules: Regulations here won’t stifle innovation like European laws

The draft rules, open for public comment until February 18, aim to strike a balance between industry needs and user privacy rights. They arrive as India's tech sector, one of the world's largest, has been anxiously awaiting guidance on compliance requirements.

India unveils draft rules for data privacy, charting a different path from Europe.

TECH 2025: Trends that will shape our lives as consumers in the year ahead

Social media companies, brands, and influencers have increasingly adopted the term “creator” for the many forms of social media content producers thriving today, from bloggers, vloggers, livestreamers to Instagrammers and TikTok stars. But there is a key difference. Read on to find out. (Image: igor-omilaev via Unsplash)

2025 is the year when AI meets influence. The year everyone becomes a Creator, but few will lead. Read Shubhranshu Singh’s views on the big bets in tech and social media.

SEBI bans YouTube influencer with 19 lakh-plus subscribers; fines Rs 9.5 crore for investment scam

Following a detailed investigation, SEBI concluded that Bharti and his company lured novice and inexperienced investors into the stock market with promises of high returns.

SEBI’s order prohibits Bharti, his company, and several key associates from providing investment advisory services without the necessary registration. The market ban will remain in effect until April 2025. The regulator has also imposed a penalty of Rs 10 lakh on Bharti and his associates.

92% of content creators in India leverage AI ; Astrology, podcasts witness a 100% surge in popularity: Report

According to a report by Classplus over 92 percent of content creators are leveraging the use of AI which increases their efficiency by 2x. (Photo: Igor Omilaev, Unsplash)

Over 62 percent of people in 2024 preferred creators who produced educational content over those focused on entertainment, Classplus, ed-tech platform, added

Big Brands Gone Latent for Samay Raina’s YouTube show?

According to some experts, Samay Raina's IGL is a goldmine for brands aiming to connect with younger, digitally native audiences. For challenger brands or D2C players, it’s a chance to carve out a distinct, relatable identity that feels bold and human. (Image Source: YouTube and Plex)

With each episode surpassing an average of 20 million views, big and traditional brands are still shying away from sponsoring/associating with Samay Raina’s- ‘India’s Got Latent’ show over ‘brand safety’ concerns.

Ustad Zakir Hussain, iconic tabla maestro and Padma Vibhushan awardee, passes away at 73

Born on March 9, 1951, in Mumbai, Ustad Zakir Hussain was the eldest son of tabla legend Ustad Allah Rakha. (Image source: GQ India)

The tabla maestro was a recipient of numerous prestigious accolades, including the Padma Shri (1988), Padma Bhushan (2002), and Padma Vibhushan (2023). He also earned the Sangeet Natak Akademi Award in 1990 and the Fellowship in 2018.

Hiring 2.0: How India’s CEOs are leveraging social media and campus tours to attract talent

CEOs across industries are stepping out of the boardroom, directly engaging with prospective talent, particularly at premier schools like the Indian Institutes of Management, Indian Institutes of Technology and the Indian Institute of Science.

Bhavish Aggarwal’s recent visits to IITs and IIMs, paired with Deepinder Goyal’s unconventional use of social media to recruit a Chief of Staff, reflect a growing trend: CEOs are no longer content to leave hiring solely to HR teams.

Australia’s ground-breaking social media age ban passes House vote

The legislation, which targets platforms like TikTok, Facebook, Snapchat, Instagram, Reddit, and X, imposes stringent penalties of up to 50 million Australian Dollars ($33 million) for systemic failures to enforce the age restrictions. (Image source: Unsplash)

World-first legislation aims to protect children under 16, leaving tech giants facing multi-million dollar penalties for non-compliance.