A social media sensation highlights the opulent rides of Deepinder Goyal and Albinder Dhindsa, sparking discussions on platform fees and gig worker conditions.
Category: Social Media
Are hashtags still relevant in today’s fast-paced digital landscape?
Hashtag marketing is a strategy to promote your brand, product, or service with carefully researched relevant hashtags.
India’s OTT showdown: Regional titans challenge global giants
Regional OTT platforms are swiftly gaining ground in India’s streaming market with tailored, localised content.
Content is king, but distribution is kingdom: Media Dialogues With Storyboard18
Shubhranshu Singh of Tata Motors and Havas’s Rohan Chincholi, breakdown the evolving nature of social media in an AI era.
Now Streaming: Shark Tank India, a pursuit of ratings at the cost of integrity?
Shark Tank India has drawn harsh criticism from contestants in recent times, as it transitions from ‘being empowering’ to ‘being controversy-driven’.
TikTok commits to permanently withdraw TikTok Lite Rewards programme from the EU
To comply with the Digital Services Act, TikTok has committed to permanently withdraw TikTok Lite Rewards programme from the EU after concerns were raised by the Commission in formal proceedings opened against TikTok on 22 April.
Meta and Google bend ad rules; worked with Publicis-owned Spark Foundry in ‘secret ad deal’ to target minors
The alleged deal also violated the policies against the circumvention of guidelines, or “proxy targeting”.
Big salary gaps in Indian communications: Freshers start low, women hit glass ceiling
Is a career in communications worth it? Salary discrepancies might make you think twice.
YouTube will continue to develop AI technology for creative expression: Neal Mohan, YouTube CEO
YouTube CEO Neal Mohan said, “We’ll continue to develop AI technology that builds on our track record of responsibility and pushes the boundaries of creative expression at a scale we can only dream about right now.”
YouTube introduces new ad formats for Shorts and Connected TV
“Shorts, which we first launched in India, now has trillions of views here,” said Neal Mohan, CEO of YouTube.