Mansi Jaswal – Page 11

AI in Advertising: A game-changer or a creativity killer?

AI has become one of the key ingredients in creating advertisement in the past 1.5 years (Image: Unsplash)

As brands embrace AI-generated creatives, the industry grapples with cost savings, ethical concerns, and the future of human creativity.

Chai Point likely to debut in stock market, aims for IPO in 2026

Chai Point eyes expansion, aims to open 20 stores a month

Chai Point opened its first outlet in Koramangala in Bengaluru in 2010. Today, the firm sells over 9,00,000 cups of brewed tea

Infosys to roll out salary increments; Exceptional performers to get 10-12% hike: Report

To support the impacted trainees, Infosys is offering an alternative career path through its Business Process Management (BPM) division.

Infosys will offer allowances and other benefits for employees in the taxable income bracket to compensate for the lower salary increment

Maha Kumbh Mela 2025 recap: Millions bid farewell to Prayagraj

Mahakumbh 2025, which began on January 13, is set to conclude on Wednesday (26 February) (Image courtesy: Firstpost)

The Maha Kumbh 2025, a 45-day spiritual extravaganza, will conclude on February 26, Maha Shivratri, in Prayagraj, Uttar Pradesh. Over 62 crore devotees attended the event, setting a record. Eminent personalities, including PM Narendra Modi, business leaders, and celebrities, took a holy dip in the Ganga. The event saw massive branding and marketing efforts by companies and a surge in user engagement for spiritual startups

‘I eat makhana 300 days a year’: PM Modi promotes superfood from Bihar

Prime Minister Narendra Modi in Bihar

PM Modi emphasized the need to boost makhana production to increase exports, highlighting the crop’s potential as a superfood and its growing popularity in Indian cities.

Jubilant FoodWorks responds to FIR against Chairman, says allegations ‘baseless, false’

Jubilant FoodWorks Chairman Shyam S Bhartia

An FIR has reportedly been registered against Jubilant FoodWorks’ Shyam Bhartia.

Unilever appoints Fernando Fernandez as new CEO

Fernando Fernandez, new Unilever CEO

Fernandez was appointed Chief Financial Officer in January 2024. Prior to this, Fernandez was the president of Unilever’s Beauty & Wellbeing Business Group

Maha Kumbh 2025: UP Police register FIRs against 140 social media handles for sharing obscene videos of women

Devotees gathered at Prayagraj, Uttar Pradesh for Maha Kumbh 2025

UP Police has registered 13 FIRs against 140 social media handles for allegedly posting and sharing videos of women bathing at Maha Kumbh

Meme marketing agency WLDD buys ScoopWhoop from The Good Glamm Group in all-cash deal

Good Glamm Group sells ScoopWHoop to meme startup WLDD.

WLDD has acquired ScoopWhoop from The Good Glamm Group reportedly in an all-cash deal of Rs 20 crore.

Ranveer Allahbadia row: Are AI or virtual influencers the answer to avoiding scandals and controversies?

Amid Ranveer Allahbadia's controversy, can virtual influencers become the new face of marketing for brands? (From left to right: Kyla (virtual influencer), Ranveer Allahbadia, Naina Avtr (virtual influencer))

Brands could increasingly swap scandal-prone humans for AI influencers who never mess up, demand pay raises, or tweet something regrettable at 3 a.m.