Will continue to focus on equity-building mediums like CTV: Tanishq

Tanishq's media choices are guided by its understanding of the target audience and its purpose. "We are constantly working to drive omnichannel leads from a media choice and investment perspective," Tshering states.

“Our ad spend will see double-digit growth over last year, driven by recent positive developments in the gold market and the upcoming wedding season,” says Pelki Tshering, CMO, Tanishq.

Retired IPS officer Sharad Kumar joins BCCI’s Anti-Corruption Unit as new chief

As NIA's Director General, Sharad Kumar looked into various high profile investigations and operations. Post his tenure at NIA, Kumar was appointed as the Vigilance Commissioner in the Central Vigilance Commission from June 2018 to April 2020, highlighted a media report. For an interim period, he also held the designation of Central Vigilance Commissioner. (Image source: Indian Masterminds)

Sharad Kumar’s responsibilities will include looking into match fixing and betting scandals.

Simply Speaking: Shorts #3 – Success – fluke or formula ?

For as long as civilisation has existed, philosophers , sociologists , scientists, and politicians among others have tried to reduce the complexity of this world into a formulaic theory for success. In all likelihood, none exists. The word theory itself comes from “Theo Ria” - merely a way of looking, writes Shubhranshu Singh. (Image source: Unsplash)

The surprise and unpredictability of what works and what doesn’t will remain forever. What we do know for sure is that success depends on acceptance, writes Shubhranshu Singh in this week’s Simply Speaking.

“Impossible Dream”: Why Wieden+Kennedy couldn’t ‘just do it’ in India

Experts say the lack of good leadership over the last few years at Weiden + Kennedy (India) led to the downgrading of creative work and large-scale clients, eventually impacting its margins and closing down its shutter.

From some calling it an insignificant development to many seeing it as long time coming, Wieden + Kennedy’s shutdown in India has industry watchers mulling over what could have saved the iconic global indie agency.

IPO-bound Swiggy to sponsor Shark Tank Season 4; Rival Zomato’s CEO ‘kicked out’ from show

Shark Tank India is a business reality TV show that airs on Sony Television. The filming of the fourth season began recently. As per the media reports, Shaadi.com founder Anupam Mittal, Emcure Pharmaceuticals's Executive Director Namita Thapar, Lenskart co-founder Peyush Bansal, and Oyo Rooms founder Ritesh Agarwal will continue to serve as judges for the upcoming season. (From left to right: Sriharsha Majety (buildd) and Deepinder Goyal (News18))

Swiggy is close to finalizing the deal to sponsor the fourth season of Shark Tank India for Rs 25 crore.