Month: October 2024

Kapil Batra joins Lowe Lintas as President

Kapil Batra started off in 2007 as creative director at McCann Worldgroup and went on to work across Eleven Brandworks, and then joined McCann Worldgroup again as the creative director.

Previously, Kapil Batra led Wieden + Kennedy India as national creative director.

Broadcasters chart action plan | Disney Star trains Dubai Police | Noel Tata appointed Chairman of Tata Trusts

Majority of the broadcasters and the members of the Indian Broadcasting and Digital Foundation (IBDF) oppose the TRAI's regulation requiring broadcasters to provide free channels on DD Free Dish to private distribution platform operators (DPOs).

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.

Hyundai Motor India increases ad budget as IPO nears, eyes trusted brand positioning

Hyundai Motor India profit witnessed 16.5 percent decline of Rs 1,337 crore compared to Rs 1,602 crore year-on-year basis.

According to the Draft Red Herring Prospectus (DRHP), submitted to the Securities and Exchange Board of India (Sebi) in June this year, Hyundai Motors has spent Rs 677 crore on advertisement and sales promotion on a standalone basis in fiscal year 2023 (FY23)

The Indian Society of Advertisers (ISA) elects Sunil Kataria as the Chairman

Sunil Kataria was the CEO - India and South Asia at Godrej Consumer Products Limited (GCPL) since 2015 where he led scale up and transformation of the business. Kataria has also served as Business Head in two challenging service sectors: retail and telecom, leading large and complex business operations. He began his career with Marico where he spent more than a decade in sales and marketing.

On his re-election as the Chairman, Kataria said, “With digital advertising thriving at the forefront of India’s growth story, we are poised to push the boundaries of innovation. This year, our mission is to advance our collective efforts in digital measurement, in collaboration with key industry stakeholders, ensuring we lead with purpose and progress.”

Noel Tata appointed Chairman of Tata Trusts following Ratan Tata’s passing

Noel Tata, who has longstanding ties with Tata Group's various businesses, will be the first family member since 2011 to simultaneously serve on the boards of both Tata Sons and Tata Trusts.

Noel Tata has been appointed chairman of Tata Trusts on October 11, succeeding his half-brother Ratan Tata, who passed away at the age of 86 on October 9.

Partha Basu appointed as Managing Director of Ashirwad by Aliaxis

With a career spanning over three decades, Mr. Partha Basu has held prominent positions at major corporations such as AkzoNobel, Coca-Cola, and KPMG. (Image source: Aliaxis)

Basu takes the helm of Bengaluru-headquartered Ashirvad, bringing over 30 years of leadership experience to drive performance and growth.