Month: October 2024

Meesho joins Paytm’s soundbox ad network for consumer engagement

While the company's overall revenue from operations declined by 34% year-on-year to Rs 1,659 crore, it saw a slight increase from the Rs 1,501 crore reported in the previous quarter.

Paytm soundbox ads can be customized for different geographies and support 11 languages, including English, Hindi, Kannada, Telugu, Tamil, Malayalam, Punjabi, Marathi, Gujarati, Bengali, and Odia

CCPA issues guidelines against greenwashing, misleading environmental claims

"It is imperative that these positions are filled as soon as possible to ensure consumer cases are handled efficiently," Khare said.

Consumer Affairs Secretary Nidhi Khare says that Central Consumer Protection Authority (CCPA) may initiate individual or class actions if investigations indicate violations of the Consumer Protection Act, greenwashing guidelines, and other relevant rules.

Ola media account pitched: Excl | Banks lost the service plot? | Media accounts up for grabs

The CCPA’s notice, issued in response to allegations of service deficiencies and potential consumer rights violations, followed a flood of complaints on the National Consumer Helpline related to service delays and refund issues.

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.