Breaking: TV Today Network to shut its radio business in next six months

In its regulatory filing, TV Today Network informed the exchanges that the turnover of Radio Business in FY 2023-24 was Rs. 16.18 Crores which is 1.70% of total turnover of T.V. Today Network Limited for the said year. The net worth contributed from Radio Business is reported to be loss of Rs. 19.53 Crores for the FY 2023-24. (Image Source: DreamDTH)

The network comprises of three FM radio stations in Mumbai, Delhi and Kolkata under the frequency 104.8 FM.

FM Radio phase III: Govt approves one-time relaxation for provisional empanelment

During the provisional empanelment period, the base rate applicable to Private FM Radio stations for which no IRS (Indian Readership Survey) data is available will be applied.

The Ministry of Information and Broadcasting is also considering extending the deadline for applications and giving more time for the e-auctions for the allotment of 730 channels across 234 uncovered cities under the third batch of FM Phase-III radio channels.

MIB to conduct E-auctions for FM Radio Channels, reserve price set at Rs 784.87 Crore

With an aim to ensure ensure responsible digital advertising, MIB had launched the Digital Advertisement Policy in November, 2023.

The ministry has now invited applications from prospective bidders who meet the eligibility criteria to submit their applications for auction participation. The deadline for application submission is November 18, 2024.

CBC ad rates for private FM radios revised by MIB after seven years

Given the current challenges related to reserve prices and operational costs, experts say the auction is more about survival than growth for the radio players. (Representational image by Alexey Ruban via Unsplash)

The gross base rate for FM radio advertisement will increase from Rs 52 to Rs 74 per ten seconds.