Author: Imran Fazal

WazirX announces bounty of $23 million to recover lost assets

Given India's regulatory landscape, crypto platforms are navigating a complex environment where government regulations are still evolving.

WazirX’s Bounty Program’s initial reward move was criticized by netizens for the small reward value. The reward value was then increased to $11.5 million offered for recovering the assets.

Eveready to optimize Ad spends amidst 10 percent revenue growth

Eveready holds 53 percent of the market share in battery. While flashlights as a category being both organized and unorganized markets, in the organized market EIIL hold 80 percent of the market share while in unorganized market it holds close to 30 percent of the market share.

EIIL’s spending on advertising and marketing will remain at 8 percent despite revenue growth. Currently, the company spends 10 percent of its topline on advertising and marketing.

Android case: SC to hear pleas of Google, CCI in September

The case highlighted the actions of certain operators of Facebook pages and online platforms accused of sharing doctored videos of Dr. Shetty, falsely attributing unverified health advice and product endorsements to him.

Last year, NCLAT had upheld a fine of Rs 1,338 crore against Google for allegedly exploiting its dominant position.

Female Esports in India hits a dead end, India’s last female esports roster shut

Mumbai City FC has already partnered with several endemic brands in the esports space, including Acer, Oppo, EA Sports, and Puma.

Organizations like Global Esports, Orangutan, and Velocity Gaming managed to sustain their female rosters for a longer period. However, due to a lack of tournaments and brand interest, they were forced to shut down these rosters. While these organizations today continue with their male esports rosters.

Media.Monks rebrands as ‘Monks’, Sets stage for growth beyond media

Monks' nine capabilities will remain in place, which will now focus on just two Marketing and Technology offerings, enabling clients to accelerate revenue growth, transformation and automation, while outpacing their competition.

Monks’ organisational and reporting structures to support the new services model will be launched in 2025.

‘Ready-to-mix body wash failed for us’, says GCPL’s MD and CEO Sudhir Sitapati

From Left to Right – Mr. Sudhir Sitapati, MD & CEO, Godrej Consumer Products Ltd. (GCPL), Dr. Radhakishan Pawar, Joint Director, VBD, Public Health Department, Maharashtra, Dr. Samir Dalwai, Developmental Pediatrician and Treasurer of Indian Academy of Pediatrics (IAP) at the unveiling of the new Goodknight Flash with new molecule (Renofluthrin)

Sudhir Sitapati, MD and CEO of Godrej Consumer Products Limited on readiness of categories, a new Goodknight product launch, media spends and growth in rural markets.

Loco’s AVOD model fails, will it bounce back?

Loco has previously partnered with major publishers like Krafton, Activision, Ubisoft, and Riot Games, as well as global entities like the NBA and FIFA.

The platform has raised a total of $51 million in funding, including a $42 million Series A round in 2022 led by Hashed, with participation from Makers Fund, Catamaran Ventures, and Korea Investment Partners. Investors from the company’s seed round, such as Krafton, Lumikai, and Hiro Capital, also participated in this funding round.