Digital – Page 36 – storyboard18

Supreme Court stays govt’s fact-check unit notification; Court cites “freedom of speech”

Advertisers will change the way they spend in a cookieless world. 44 percent of advertisers anticipate shifting advertising spend to different channels, as the cookie is phased out. (Image source: Unsplash)

The order came a day after the ministry of electronics and information technology notified the fact-checking unit after the Bombay High Court refused a stay on it.

Godrej Appliances joins ONDC network to expand consumer reach

On the back of this extensive Network, the brand aims to cater to several pin codes across 20+ states in India in the coming months. (Representational image via Unsplash)

Godrej Appliances has tied up with Mystore to facilitate its enlistment across the Open Network.

NIXI and MeitY announce BhashaNet portal to foster digital inclusion across nation

Much of the market’s 2024 growth stemmed from pent-up demand and the expansion into regions with lower smartphone penetration.

The theme of the event, ”BhashaNet: Impetus Towards Universal Acceptance,” highlights NIXI’s dedication to ensuring that individuals, regardless of language or script, can fully participate in the digital world.

Central Government designates PIB Fact Check Unit as official fact-checking body under IT Rules 2021 clause

The PIB’s fact check unit has been appointed as the Central Govt fact check unit, as per the notification.

US TikTok ban?: Lawmakers tell TikTok-owner ByteDance to divest the app’s US assets or face ban

TikTok, which shifted its global headquarters to Singapore in 2020, now faces heightened scrutiny not only in Canada, but also in Europe and the United States.

The bill that was passed on March 13, faces a more uncertain path in the Senate where some favor a different approach to regulating foreign-owned apps posing security concerns.

EU passes world’s first AI rules – Artificial Intelligence Act; All you need to know about the landmark law

The EU commission stated that the risk to "our democratic societies – and the integrity of the upcoming European as well as national elections – has intensified. These measures are a forceful response to that."

The world’s first binding law on artificial intelligence, to reduce risks, create opportunities, combat discrimination, and bring transparency, was passed on March 13, 2024.

M&E Future: Unified interface to be critical for CTV’s growth

The committee invited three industry organizations: the Central Board of Film Certification (CBFC), the Indian Motion Picture Producers' Association (IMPPA), and the Motion Picture Association (MPA).

New multi-screen and multi-format strategies are an imperative for media firms. A unified interface to simplify customer experience and discovery of content. It will become the new landing page and earn placement and marketing revenues: FICCI EY report.

AI can provide Rs 45,000 crore boost to the Indian M&E sector by 2027

By contrast, trust in Generative AI to enhance creativity and innovation as a co-pilot and accelerator of human creativity is growing, with fewer considering it a threat to human craft and ingenuity. (Representative Image: Andrea De Santis via Unsplash)

An EY report which gathered insights and answers from M&E industry executives, states that 65 percent M&E CXOs believe that Gen AI would help in revenue acceleration.

Govt panel recommends new digital competition law to regulate Big Tech

The Competition Act of 2002 “intervenes after the occurrence of an anti-competitive conduct,” the committee said. “Such a framework was designed at a time when the extent and pace of digitalisation as is witnessed today could not be foreseen.” The recommendations, if implemented, would better equip the Competition Commission of India (CCI) to rule on competition matters for tech firms. (Image source: Unsplash)

The Committee on Digital Competition Law emphasized the need to address anti-competitive conduct by existing large digital enterprises through policy measures, while ensuring not to throttle the growth of emerging Indian digital enterprises that have the capacity to grow into global players.