Ad space per publication in print witnessed mere 1% growth in 2024

Reliance BP Mobility and Samsung Galaxy S24 Ultra were the top exclusive advertisers in 2024 compared to the last year, according to the TAM Adex report.

In 2024, ad space per publication in the print increased by a percent compared to 2023, according to the TAM AdEx report. Top advertisers included Maruti Suzuki India, Hero Motocorp, and Reliance Retail, among others.

Publicis to acquire data and ID technology group Lotame

Despite global economic uncertainties, Publicis reaffirms its full-year guidance, projecting an organic growth of 4% to 5% and aiming for a slight improvement over the 18% margin achieved in 2024.

Led by Founder and CEO Andy Monfried, Lotame will be positioned as part of Epsilon, accessible to all Publicis clients and teams to enhance their ability to deliver personalized marketing services at scale.

Startups allocate 68% of revenue to employee compensation: Report

Early-stage start-ups favor commission-based incentives, while late-stage companies integrate performance-linked incentive plans

The growth-stage startups in the country allocate an average of 68 percent of their revenue to employee compensation, comprising cash, according to a report by scaling platform xto10x. Neeraj Aggarwal, Co-founder and Chief Operating Officer at xto10x, said that compensation and payroll spending are among the two significant things to get right for start-ups, apart… Continue reading Startups allocate 68% of revenue to employee compensation: Report

Nespresso opens its first boutique in New Delhi

Nespresso and Nestlé India have announced that its official distribution partner in India is Thakral Innovations Pvt Ltd, covering the full range of Nespresso coffee products across all channels.

The new boutique offers coffee enthusiasts an immersive experience, showcasing Nespresso’s range of high-quality coffees and state-of-the-art machines, stated the company in a statement.

Punit Goenka acquires 0.29% shares of ZEEL through wife, son

In his personal capacity, Punit Goenka, through his wife and son, bought ZEEL’s shares.

Goenka’s wife Shreyasi Goenka bought 13,83,500 securities worth Rs 13.46 crore (0.14% of shareholding), and son Udayan Goenka bought 14,15,450 securities worth around Rs 13.46 crore (0.15% of shareholding).

Britannia Industries’ CEO and Executive Director Rajneet Singh Kohli steps down

During his stint at Britannia Industries, Kohli led the expansion into new food and beverage categories by driving product innovation and building trusted brands; as aligned with Board of Directors.

Rajneet Singh Kohli began his career at Color Steels, and went on to work across RR Financial Consulting, Asian Paints, The Coca-Cola Company, and Domino’s.