Month: March 2025

Brand Origins: Haldiram’s – From a Small Bikaner Shop to a Global Snack Empire

Haldiram Snacks Private Limited (Delhi) and Haldiram Foods International Private Limited (Nagpur) have merged together as one—Haldiram Snacks Food Private Limited (HSFPL). (Image Source: Web)

Today, Haldiram’s is available in 80+ countries, with a presence in Singapore, the UK, the Middle East, and even Japan. Whether you’re craving Masala Peanuts in Mumbai or Rasgulla in New York, Haldiram’s has become a bridge between Indian flavors and global audiences.

Over 83k WhatsApp accounts used for digital arrest blocked: Home Ministry

In addition to the blocking of these communication channels, the MHA has also taken swift action to block over 7.81 lakh SIM cards and 2,08,469 IMEIs following police complaints. (Image: Pixabay)

The Ministry of Home Affairs has taken strong action to combat digital arrests and financial fraud, saving over Rs 4,386 crore through the Citizen Financial Cyber Fraud Reporting System.

Meta introduces AI-powered tools to help brands connect with the right creators for growth

All three Llama 4 models utilize a “mixture of experts” (MoE) architecture, which dynamically activates only the necessary portions of the model for a given task, improving both efficiency and scalability.

Meta’s latest update introduces AI-powered recommendations to help brands identify and leverage the most impactful creator content for their advertising campaigns.

Instagram rolls out new school partnership program to address bullying

For marketers, it introduces a fresh format for gamified product reveals and buzz-worthy campaigns that drive engagement through mystery and participation.

Instagram’s new “Schools Partnership Program” starts with a pilot open to all US middle and high schools. The initiative allows educational institutions to flag posts and accounts for quicker review, helping tackle harmful content more effectively.

Over 55% of retailers report an ROI of over 10% from their AI investment: KPMG

AI-powered applications like fashion avatars, smart shopping carts, and virtual influencers are enhancing customer engagement. 47% of retailers state that AI has led to new product and service developments

56% of retailers have been using AI for over 3 years. With 67% believing that AI spending in the next year will significantly increase the global budget spent on AI

Meta tests AI-generated comment suggestions on Instagram

Meta stated that the feature is part of its ongoing effort to incorporate AI into various areas of its platforms, including comments, feeds, groups, and search.

Meta experiments with AI-driven suggestions for Instagram comments, but not all users are thrilled by the prospect of automation taking over their social media interactions.