Month: November 2024

Google India elevates Mansi Khanna to Director, Ads, Brand & Reputation Marketing

In her new role, Mansi Khanna will look into ads marketing for large businesses and SMBs: help businesses in India succeed with Google. Will look into brand and reputation Marketing: Advance how Google contributes to a more engaged and informed society in India.

Mansi Khanna began her career at Inductis as project manager, consulting, and went on to work across Strategic Decisions Group. Her journey at Google began as product marketing manager, SMB global marketing, US.

Moo Deng says no more ‘H for Hippo’, recommends ‘H for Handwashing’ in ‘Confessions of Moo Deng’ video

Along with Moo Deng, Lifebuoy’s AI-powered handwashing teacher AI-Teacher Hippo is a significant leap forward in Lifebuoy's commitment to make handwashing with soap a habit for life for children all over the world, stated the company.

In the video, Moo Deng opines that she is super talented and can do more with her life than becoming another hippo that represents the letter H. When observing the habits of hundreds of humans she sees every day, Moo Deng realizes that the letter H should stand for something more useful to humans: handwashing.

Sony Pictures Networks India appoints Sibaji Biswas as CFO

Sibaji Biswas's career highlights include a 12-year tenure at Vodafone, where he held pivotal roles such as CFO of Vodafone Romania, EVP of Corporate Development, and Head of Procurement.

In this role, Sibaji Biswas will lead SPNI’s financial strategy, planning and corporate finance, to enhance operational efficiency and growth across the company’s multi-channel and digital platforms.

Vipin Unni joins OTT platform aha as CMO

Vipin Unni began his career at Hindustan Unilever as a territory sales incharge and then went on to work across Reliance Infocomm, airtel, and Star TV Network.

Previously, Vipin Unni led Sun TV Network as head of strategy – Malayalam and Telugu cluster.

Ex employees, netizens slam Sharan Hegde for poor financial decisions

In a LinkedIn post, Sharan Hegde attributed the layoffs to "some mistakes with hiring and redundant expenses" made during the company’s expansion phase. He also suggested that AI-driven automation had played a role in rendering certain positions redundant.

Netizens highlight the irony of a “financial planning” company laying off employees while facing criticism for reckless spending and lack of foresight.

’60 percent shoppers influenced by creators’, says Amazon’s Zahid Khan

"It is a collective responsibility to make sure that influencers transparently share information (without violating ASCI norms) especially the creators who have got a certain threshold of followers," Zahid Khan, Director of Shopping Initiatives for India and Emerging Markets, Amazon tells Storyboard18.

With the newly launched platform, content creators can produce and promote their content on Amazon.in, reaching a vast audience while optimizing their performance via automated product recommendations, performance reports as well as educational resources

Rapido outsmarting ride-hailing giants; no longer Ola and Uber’s third wheel

No doubt, Rapido's success in major cities has sparked speculation about its potential for nationwide expansion. While the company has made significant strides in Bengaluru and Mumbai, conquering other metros like Chennai and Pune, where Ola and Uber have a stronger foothold, will be a true test of its capabilities.

In the past three years, Ola and Uber’s combined market share has dwindled from over 90% to around 60-70%