Month: April 2024

2023 EV battery market growth exceeds that of EVs, Chinese dominance continues

In the short-term, OEMs are likely to continue the shift from performance-centered to price-centered EVs as the market slows, leveraging strategies to expand sales of cost-effective EVs with Chinese LFP batteries.

Average battery capacity continues to be an important metric, and expanding range, especially for mid-to-high EVs, is a priority for OEMs.

CFOs breaking boundaries, crafting long-term strategies for organisational stability: Nidhi Mehta, GOZOOP Group

As per Nidhi Mehta, Director – Finance, GOZOOP Group, “A CFO should be made an integral part of all important decision-making of the agency. A combination of their brainstorming where marketers are driven by creativity and finance is driven by numbers and budgets, could lead to some amazing outcomes for both the client and the agency”.

Publicis Groupe Q1 2024: Chairman Arthur Sadoun says, expect to grow twice as fast as the industry average

“The aim of this change in governance is simple: to preserve the driving forces behind the Groupe’s success and maintain the model that has made Publicis our industry’s most valuable company in terms of market capitalization," said Arthur Sadoun, Chairman and CEO of Publicis Groupe.

Publicis Groupe accelerated its organic growth in Q1 2024, delivering +5.3 percent, ahead of expectations, the company stated.

NBCUniversal’s Krishan Bhatia to join Amazon as vice president – global video advertising, Amazon Ads

In his new role, he will lead global sales where he would seek to monetise Amazon's growing video operations that is tied to Prime Video, Twitch and Freevee. (Image source: X)

In his new role, Krishan Bhatia will lead global sales where he would seek to monetise Amazon’s growing video operations which is tied to Prime Video, Twitch and Freevee.

From eyeballs to dollars: Monetization is the next wave of innovation for Streaming Platforms

No doubt, the growth of regional OTT platforms highlights the increasing demand for localised content, posing a potential challenge to global giants like JioCinema, Netflix, Disney+Hotstar, and Amazon Prime Video. (Image source: Unsplash)

India’s TV industry which reaches 700 million viewers garners subscription revenue of ~$5 billion – that is a mere $7-8 per user per year, writes Siddharth Jhawar , General Manager, Moloco India.