On March 28, PM Modi and Bill Gates convened for talks encompassing AI, digital public infrastructure, and climate change. Gates commended India’s embrace of technology, while PM Modi underscored initiatives like ‘Namo Drone Didi,’ focusing on empowering women. Additionally, PM Modi promoted AI education, implementing watermarks on AI content, and regulating deceptive deepfake technology.
Category: Digital
Government issues advisory against calls impersonating DoT, threatening people to disconnect mobile numbers
Cautions on misuse of mobile numbers, WhatsApp calls from foreign origin mobile numbers (like +92-xxxxxxxxxx) impersonating Government officials.
Mark Zuckerberg personally courts Google AI staff for Meta recruitment
In his emails, Mark Zuckerberg stressed the significance of AI for Meta and expressed his aspiration for collaboration between the recipient and the company.
Span Communications wins ‘Digital Agency of the Year’ at Star of the Industry Awards
Naresh Kheterpal, the CEO of Span Communications, was awarded ‘Transformational CEO of the Year.’
Adobe introduces firefly services and custom models to accelerate enterprise content creation and production
New generative AI capabilities powered by Adobe Firefly help organizations automate content production and tailor it to their brand, powering personalization at scale
Vodafone Idea announces new all-in-one entertainment app: One subscription for multiple platforms
The app will include over 13 apps and 400 live TV channels, along with complementary access to multiple content libraries, reported ET.
Talented, Britannia Good Day and Myntra collaborate to create a ‘Bank of Small Wins’, putting ‘money’ in 1 lakh random pockets
Britannia Good Day has printed its own currency (worth Rs 15 lakhs), in denominations ranging from Rs10 to Rs2000, and stuffed into lakhs of pockets across India in a guerilla activation in collaboration with Myntra. The campaign is conceptualized by Talented.
Sony Pictures acquires digital and TV rights of New Zealand cricket
All matches will be telecast and streamed live across SPNI’s sports channels and will be livestreamed on Sony LIV, respectively, adding to an SPNI portfolio which already includes agreements with the England and Wales Cricket Board (ECB), and Sri Lanka Cricket (SLC).
Integral Ad Science strikes a first-to-market partnership with Snap Inc
IAS will provide Snap Inc’s advertisers with increased transparency across their Snapchat campaigns through an AI-driven Total Media Quality (TMQ) Brand Safety and Suitability Measurement product.
YouTube removes 2,254,902 videos from India for violating community guidelines
The majority of channel terminations are a result of accounts being dedicated to spam or adult sexual content in violation of YouTube’s guidelines.