Advertising – Page 66

‘We respect local laws, email communication lacked precision’, says Meta

Storyboard18 had first broken the story on Meta’s plan to change its policy around gambling and alcohol in India, LATAM and APAC.

EXCLUSIVE: Lowe Lintas wins creative mandate for battery brand Amaron

Amaron's creative mandate will be managed by the Lowe Lintas’s Mumbai office.

The incumbent ad agency of Amaron was Ogilvy, which has been associated with the brand for over two decades.

Kerala police issues notice to Google, Meta over gambling advertisements

The investigation centers on a series of ad campaigns aimed at promoting Instagram, Meta's social media platform, to teenagers.

Storyboard18 broke the news on Tuesday about Meta’s policy to allow alcohol and gambling advertisements on their platform.

Meta’s new policy sparks debate over alcohol and gambling ads

The state commission, presided over by President Sushil Kumar and Member Sudha Upadhyay, stated that "WhatsApp is a service provider company" and its provision of services within India means it "cannot be said that this company is a foreign company and the consumer complaint against it is not maintainable." The ruling directly contradicts the district commission's view that WhatsApp users are not consumers of the platform.

Storyboard18 was the first to report Meta’s plan to introduce three new verticals for WhatsApp Business, including alcohol and real money gambling.

EXCLUSIVE: Meta to allow Alcohol, Real Money Gambling ads on its platform in India

From August 27, 2024, businesses in India can onboard WhatsApp Business Platform for messaging in the verticals such as Alcohol and Real Money Gambling.

BREAKING: Meta to allow Alcohol, Real Money Gambling ads on its platforms in India?

Real Money Gaming players fume over allowing gambling and betting platforms in India to use Meta as a platform for advertising.

CCPA imposes Rs 3 Lakh penalty on education institute for misleading advertisement

In response to the lawsuit, M&M issued a statement expressing its intent to find an amicable resolution, as per reports.

CCPA also ordered Sriram’s IAS to discontinue misleading advertisement with immediate effect

Exclusive: Mumbai Police freezes ‘No Objection Certificates’ for OOH hoardings

Stakeholders are of the opinion that the BMC can not abruptly remove the existing policy guidelines, especially when many of them have already sealed their deals as per the existing guidelines. (Image source: Unsplash)

The BMC’s guidelines for hoardings state that no illuminated, digital, LED, or LCD advertisements shall be permitted without an NOC from the Mumbai Traffic Police Department.

HUL sees rise in consumer complaints against its advertisements

In FY 2020-21 HUL in its annual report, had disclosed that 28 complaints were filed against its ads with the Advertising Standards Council of India (ASCI). In FY 2021-22, 14 complaints were filed with ASCI.

Baba Ramdev’s “poisonous medicines of allopathy” comment comes 2 days after SC drops contempt charges

As India prepares for crucial elections, the case underscores growing concerns around hate speech and communal polarisation being amplified through marketing and media platforms.

The contempt proceedings against Baba Ramdev began last year when the Indian Medical Association filed a petition against Patanjali’s misleading ads attacking allopathy.