Exclusive: Mumbai Police freezes ‘No Objection Certificates’ for OOH hoardings

Stakeholders are of the opinion that the BMC can not abruptly remove the existing policy guidelines, especially when many of them have already sealed their deals as per the existing guidelines. (Image source: Unsplash)

The BMC’s guidelines for hoardings state that no illuminated, digital, LED, or LCD advertisements shall be permitted without an NOC from the Mumbai Traffic Police Department.