Sakina Kheriwala – Page 3

Wilson & Hughes revives Cox & Kings, focusing on modern travel solutions

In addition to the Cox & Kings brand, the firm acquired a portfolio of over 200 sub-brands.

Wilson & Hughes revitalized iconic travel brand with emphasis on leisure, business, and technology-driven experiences.

Nykaa appoints Abhijeet Dabas as EVP and Business Head of Fashion eCommerce

In his new capacity, Abhijeet Dabas is expected to helm Nykaa Fashion's online growth strategy, oversee expansion in both domestic and international markets, and strengthen strategic partnerships.

With a strong background in tech and e-commerce, Dabas will lead Nykaa Fashion’s online expansion, strategic partnerships, and customer-centric growth initiatives.

Nazara and ONDC launch “gCommerce” to revolutionize in-game monetization

Leveraging ONDC's open digital commerce network, the gCommerce platform by Nazara will connect to a diverse range of sellers across over ten categories, giving gamers access to a wide variety of products directly within their games.

Presently in its soft-launch phase, gCommerce is slated for a broader rollout to game developers beginning in the first quarter of FY26.

Over 50% of new Netflix sign-ups are for the ads plan in ad-supported countries

As per the report, with 70 million monthly active users worldwide, Netflix continues to make strides across all ad-supported markets, with over half of new sign-ups choosing the ads plan.

Netflix’s ad business soars with record reach and strategic partnerships, setting new standards in entertainment advertising.

DAEWOO India appoints industry veteran C.M. Singh as Joint MD

Mr. C.M. Singh brings more than 30 years of industry expertise, having held key membership roles in top electronics firms, including LG, Videocon, TCL India, and Sukam.

With over three decades in electronics, Mr. C.M. Singh is set to lead DAEWOO India’s entry into the consumer durables market, focusing on expansion into Tier II and Tier III cities.

Anupam Mittal’s brand survival kit: 3 tests to outlast the trends

Anupam Mittal believes that an enduring brand is one customers talk about positively within their networks without any direct prompting.

Shaadi.com leader highlights the power of consistency and values in brand-building over mere advertising.

OnePlay onboards Akshat Rathee as strategic investor and advisor

With over 20 years in the gaming and esports sector, Akshat Rathee has expanded NODWIN Gaming into Asia's largest esports company, building an international footprint across the Middle East and Europe.

Industry veteran and NODWIN Gaming co-founder Akshat Rathee joins OnePlay to strengthen the platform’s position in India’s competitive cloud gaming market.

Zomato partners with NSE to launch financial literacy drive for delivery partners

Through a series of workshops and training sessions, Zomato and NSE will guide delivery partners on various financial instruments, helping them prepare for unexpected expenses and work towards long-term financial independence.

Aiming to reach 50,000 delivery partners across India, the program offers financial literacy workshops and support on personal finance management.

Coca-Cola India’s ad and sales promo expenses up 35.47% to hit Rs 1,520.21 in FY24

Coca-Cola India continues to operate with several power brands, including Coca-Cola, Thums Up, Limca, Sprite, and Minute Maid.

Coca-Cola India’s expenses on advertising and sales promotion were up 35.47 per cent to Rs 1,520.21 crore during FY24, from Rs 1,122.11 crore a year ago.