Imran Fazal – Page 9 – storyboard18

RMG firms to MIB: Stop betting sites from promoting through outdoor ads

With an aim to ensure ensure responsible digital advertising, MIB had launched the Digital Advertisement Policy in November, 2023.

Numerous gambling platforms, including 1xBet, Parimatch, Betway, and DafaBet, have been advertising heavily on billboards and cabs across major cities like Delhi, Mumbai, and Bengaluru.

High taxes and policy uncertainty drive Real Money Gaming operators offshore

Skillhub Online Gaming Federation (SOGF) has initiated efforts to promote Rummy—a card game—as a competitive sport.

Real Money Gaming (RMG) was the largest contributor to the gaming sector in India, comprising 83-84% of overall revenue in FY22, according to a report by Grant Thornton Bharat titled Guardians of Safe Play: Ethical Gaming for Vibrant Bharat.

MeitY’s CERT-In trials anti-deepfake tech to combat AI-driven scams

In December 2023, CERT-In issued an advisory informing citizens about the rising use of AI and deepfake technology by scammers.

Recently, Sunil Bharti Mittal, Chairman of Bharti Enterprises, shared a shocking account of an AI-driven scam that targeted his company.

Celebs, Influencers will face Rs 50 Lakh fine for surrogate alcohol and tobacco ads

Draft guidelines indicate that celebrities and social media influencers must avoid promoting restricted products, such as alcohol or tobacco.

Recently, the CCPA issued notices to Bacardi, Pernod Ricard, United Breweries, Radico Khaitan, and William Grant & Sons for allegedly promoting alcohol indirectly by advertising non-alcoholic products with similar branding.

Premium chocolate brands boost AdEx amid Indian festive season

Premium brands in the fast-moving consumer goods sector are growing at roughly twice the pace of their non-premium counterparts in India.

These Premium chocolate brands have increased their ad budgets by an average of 8-10% to expand reach and boost sales.

Airtel to separate D2H and entertainment units, restructuring plans to benefit business

The Connected Homes division will aim to drive rapid growth and competitiveness, while the DTH unit will focus on achieving world-class efficiency and competitiveness.

Airtel has appointed Shashwat Sharma as the next Managing Director & CEO, while Gopal Vittal will transition to the role of Executive Vice Chairman. These changes will take effect on January 1, 2026.

Mumbai Court dismisses Phantom Studios’ bid to enforce Zee-Sony merger scheme

After the deal was terminated in January, Zee apparently has reached out to the Sony executives to reconsider the termination and has also offered for talks this month.

The companies also argued that the tribunal lacked the authority to enforce a scheme that had not taken effect and noted that the scheme’s approval was conditional.

EXCLUSIVE: MIB refers D2M broadcasting proposal to committee of secretaries

With an aim to ensure ensure responsible digital advertising, MIB had launched the Digital Advertisement Policy in November, 2023.

Prasar Bharati, in partnership with IIT Kanpur and Saankhya Labs (Tejas Networks), is currently testing D2M technology in over 19 cities in India.

‘India still needs to deliver broadband to homes’, says Nvidia CEO Jensen Huang

Jensen Huang, CEO of Nvidia, during a closed door media session spoke extensively about India's growing influence on AI globally.

Huang also pointed out that India has a huge potential to become a very successful gaming market.