The Broadcast Audience Research Council (BARC) had ordered over 5,000 premium panels to measure CTV consumption in the country.
Author: Imran Fazal
Delhi HC to hear petitions challenging constitutionality of IT Rules
The petitions were filed citing government’s control on social media services, video streaming platforms and digital news outlets.
NBDA to keep its stance regarding ‘fake news’ infront of Parliament panel
An official statement said the Standing Committee on Communications and Information Technology will meet on November 21 on the subject of “Review of mechanisms to curb fake news.”
‘We prefer doing L&M deals in the domestic market,’ says Saurabh Kalra of McDonald’s
The quick-service restaurant (QSR) chain plans to open approximately 580 to 630 restaurants by December 2027, averaging 40 to 50 new locations annually.
Global Esports defies odds to become India’s first profitable esports organization
Despite decline in brand sponsorships and game publisher interests, GE’s profitability shows green shoots and the revival of esports industry in the country.
MoHFW infringing powers of MIB, OTT platforms oppose non-skippable anti-tobacco ads
Stakeholders have also expressed concern over the heavy compliance burden on OTT platforms. To meet the amendment’s requirements, platforms would need to edit extensive amounts of content.
Pandit Ad Wars! Astrologers compete for ‘stars’ in wedding season showdown
It’s not only astrology apps in the race to outbid each other; even astrologers and “pandits” (priests) are striving for better reviews and star ratings on these platforms.
Gladiator Esports acquires Bengaluru based Gods Reign
This consolidation aims to streamline operations, strengthen brand identity, and leverage the combined resources of both entities.
Mega IPL auction to take place in Saudi Arabia on Nov 24 and 25
The 10 franchises collectively have around ₹641.5 crore available for the 204 slots, of which 70 are reserved for overseas players.
Delhi High Court blocks pirate app streaming Disney Star content
The court also directed the domain name registrar to disclose information about King’s ownership, including name, address, IP address, payment method, bank details, and information on any other websites infringing Disney Star’s content.