CCI raids: Leniency Program blows the lid off media cartelization

Leniency programs reduce fines or offer immunity to the first cartel member who cooperates with authorities, thereby destabilizing the cartel's secrecy.

The CCI also considers “plus factors,” additional indicators beyond mere parallel behavior, such as suspicious timing of price changes or communication records that suggest coordinated actions.

CCI must align with market realities, conduct industry research before any intervention: Stakeholders

As the CCI wraps up its two-day raids and seizures at the offices of major media agencies and industry bodies, concerns are mounting over the scope and fairness of the probe.

While media agencies face scrutiny, broadcasters argue that any regulatory action should take into account the financial realities of operating premium television channels and marquee events.

Breaking: CCI to expand media cartel probe, Big Tech & FMCG deals under scanner

Leniency programs reduce fines or offer immunity to the first cartel member who cooperates with authorities, thereby destabilizing the cartel's secrecy.

Sources close to the investigation revealed that during the raids, CCI officials discovered digital evidence suggesting possible involvement of Big Tech companies in digital media-buying deals.

Biz Moves: Enormous, Contract, Publicis Groupe come out on top

Topping LinkedIn's list CRED, valued at $6.4. The fintech startup is also setting new benchmarks for employee well-being by offering benefits such as ElderCare, egg freezing, and one-on-one support for mental wellness to its employees. (Representational image via Unsplash)

Keep up with key new business and account movements in the advertising and marketing world in Storyboard18’s Biz Moves. Here’s a round-up of the agencies who’ve scored new clients and big business.