brand marketing – Page 2

Agro Tech Foods to acquire Del Monte Foods in Rs 1,300 crore share swap deal

This strategic acquisition marks Agro Tech's push to broaden its portfolio in the processed foods sector.

The deal is subject to regulatory approvals, including clearance from the Competition Commission of India, and is expected to close within nine months.

Reliance and Disney complete transaction to form JV; Nita M. Ambani to be Chairperson

The transaction values the JV at ₹ 70,352 crore (~US$ 8.5 billion) on a post-money basis, excluding synergies. At the closing of the transactions noted above, the JV is controlled by RIL and owned 16.34% by RIL, 46.82% by Viacom18 and 36.84% by Disney.

Nita M. Ambani will be the Chairperson of the JV, with Uday Shankar as Vice Chairperson providing strategic guidance to the JV. Reliance has invested Rs 11,500 crore growth capital in the Joint Venture.

87 percent singles experienced positives of dating this year: Bumble

Single people are more determined, with nearly three in four (72 percent) globally looking to find a long-term partner in the next year. However, the level of tolerance has shifted. Specifically amongst women in India, more than two in three (70 percent) say that they are being more honest with themselves and are no longer making compromises. (Image source: Unsplash)

Bumble’s research report revealed the excitement single Indians experienced of meeting somebody new, building their confidence, and exploring new attributes in what they want. Bumble research shows that they are clear about their own desire for romance, total transparency, shared community values, and leaning into platonic male friendship at pivotal moments, to help navigate the next year in dating.

Meta sets sights on advertising for Threads: Report

The timing of the news coincided with Meta’s announcement that it will reduce the price of ad-free subscriptions for EU users of Instagram and Facebook.

Since its mid-2023 launch, Threads has experienced rapid growth, attracting over 175 million monthly active users in its first year.

Wilson & Hughes revives Cox & Kings, focusing on modern travel solutions

In addition to the Cox & Kings brand, the firm acquired a portfolio of over 200 sub-brands.

Wilson & Hughes revitalized iconic travel brand with emphasis on leisure, business, and technology-driven experiences.

RK Swamy’s net profit declines by 62% to Rs 2.13 crore in Q2 FY25

RK Swamy's net profit declined by Rs 2.13 crore

The revenue from operations of the company reduced to Rs 65.61 crore lakh in Q2 FY 25 from Rs 79.7 crore in the corresponding quarter last fiscal.

Gen Alpha’s video binge, consumption up 60%: Kantar report

The report covers close to 2500 children in the age band of 5-14 years as well as parents from NCCS A, B and C households across 14 Indian cities and offers a unique focus on children's interactions with brands, particularly within the realms of food, beverages, technology, and media consumption, with special attention given to television and digital platforms. (Image by Patricia Prudente via Unsplash)

Gen Alpha is increasingly driven to a more digital recreational experience. 69% of kids find video games more enjoyable than outdoor play.

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