With an expected footfall of nearly 40 crore devotees, brands are going all out to connect and engage meaningfully. Here’s a quick look at the top campaigns making waves at the holy confluence.
Tag: brand marketing
Urban Company moves Delhi HC over alleged delisting of water purifiers by Kent
Case adjourned to January 21 as Kent seeks time for an amicable resolution; Court notes that no immediate orders will be passed against either party.
Network18 reports Rs 1,360.5 crore consolidated revenue in Q3
On a standalone basis, Network18 Media & Investment’s revenue from operations was at ₹476.41 crore for the quarter and its profit was at ₹3,431.94 crore, helped by exceptional gains.
Ryoji Shoda shares Onitsuka Tiger’s plans for India and vision for the future: Exclusive Interview
Ryoji Shoda, head of Onitsuka Tiger, shares his plans for local manufacturing in India and the brand’s evolution towards a premium, fashion-forward identity.
Starbucks reverses open-door policy, restricts restroom use to paying customers
New code of conduct aims to curb disruptive behaviour and re-establish community coffeehouse atmosphere.
Want European T20 Premier League to be part of my legacy, says Abhishek Bachchan
After investing in teams in the Pro Kabaddi League and the Indian Super League, the Bollywood actor is expanding his portfolio as he has become the co-owner of the European T20 Premier League.
HCLTech and Microsoft expand strategic partnership to help transform contact centers with Gen AI and cloud-based solutions
HCLTech will empower clients to activate Microsoft Dynamics 365 Contact Center, a Copilot-first solution that delivers superior customer experiences, accelerates problem-solving, empowers customer service representatives and drives efficiency, stated the company in a statement.
Maha Kumbh 2025: Brands pour in Rs 2,000 crore to engage record 45 crore devotees
Global brands pour in massive investments as Prayagraj transforms into a spiritual and economic powerhouse.
BCCI set to implement performance-based pay structure for players
Contracted players may face cuts based on their performance, with new travel restrictions and team unity rules also in the pipeline.
PhonePe ventures into q-comm with ‘Pincode’ app, targets 15-minute delivery across six cities
The Walmart-backed payments giant shifts focus to the growing quick commerce market, aiming for rapid delivery growth ahead of a planned public listing in 2026.