Tag: Advertising

CCPA slaps Rs 3 Lakh fine on Vision IAS for misleading UPSC CSE 2020 ad

The CCPA determined that by not disclosing the specific courses attended by each candidate, Vision IAS created a false narrative that all the top performers had succeeded through the same, expensive course.

To date, the CCPA has issued notices to 46 coaching institutes for similar violations and imposed a total penalty of Rs 74.6 lakh on 23 institutes.

UP-RERA urges builders to comply with regulatory guidelines while issuing advertisements for projects

The authority's chairman Sanjay Bhoosreddy has also asked the home buyers to refrain from investing in projects that failed to include RERA registration numbers, website links, unique QR codes, or declaration accounts in their ads, further added the report. (Image Source: Unsplash)

The authority’s chairman Sanjay Bhoosreddy highlighted that all the promotional materials for marketing and sales should compulsorily adhere to the prescribed guidelines in order to avoid the implication of financial penalties.

Viva La Brand-volution: Coldplay’s 2025 India tour sees a marketing mayhem

Coldplay’s Mumbai leg has proven to be more than just a concert—it's a canvas for brands to connect with fans in unexpected and engaging ways. (Image: GQ India)

From creative social media posts to vibrant billboards, brands seized the moment to capitalize on Coldplay’s long-awaited India tour, adding extra colour and ‘paradise’ to the musical event.

From Diljit Dosanjh to Coldplay, concert fever rises: Is it a new era for concerts, brands, and artists?

Coldplay band's lead singer Chris Martin performs at Mumbai's DY Patil stadium on 21 January.

From foreign artists to homegrown stars, live concerts are transforming India’s entertainment landscape, offering brands a stage for new opportunities and fans an unforgettable experience.

Great brands are built on timeless insights: HUL’s Rohit Jawa

Rohit Jawa further added that by harnessing HUL's research and development capabilities, supply chain expertise, and wide distribution network, Minimalist is expected to further strengthen its presence in India's burgeoning premium beauty market.

HUL secures a 90.5% stake in the fastest-growing D2C skincare brand Minimalist, signalling an expanded foray into the premium beauty segment.

Maruti Suzuki ropes in Kartik Aaryan as the brand ambassador for Brezza

Maruti Suzuki India Limited (MSIL), announced Bollywood actor Kartik Aaryan as the brand ambassador for the Brezza and launched a new campaign, "More Power to Your Play."

This integrated campaign will be amplified across television, digital, outdoor, and social media platforms, bringing Brezza’s powerful persona to life through diverse storytelling formats.