Month: October 2024

Santosh Padhi and Ayesha Ghosh quit W+K India

W+K India stated, “We are grateful to Paddy and Ayesha for their efforts during these past two and a half years as they set up an office in Mumbai and brought in new energy and clients. We wish them all the best as they move on from the agency and take their talents into the world.”

Santosh Padhi (Paddy), Ayesha Ghosh, along with Shreekant Srinivasan (Head of Delhi) have resigned from W+K India.

Swiggy shareholders approve increase in IPO size to Rs 5,000 crore: Report

In total, Swiggy’s delivery partners crisscrossed the nation with a collective travel distance of 1.96 billion kilometers in 2024—equivalent to over 533,000 trips between Kashmir and Kanyakumari.

Notably, only the size of the primary issue has been increased to Rs 5,000 crore. The offer for sale (OFS) component will remain unchanged at Rs 6,664 crore

Digital to contribute 18% to revenue pie of media companies by FY27

The move seeks to prevent tactics that circumvent existing legislation and protect the financial interests of the country’s journalism sector.

At present, the digital segment has a 12% share in the media players’ revenue pie (8% in FY19). According to Crisil, it is expected to grow as companies are now focusing on digital modes such as over-the-top platforms, social media, and mobile apps.

Published
Categorized as Digital Tagged

Google celebrates 10 years of innovation in India with focus on AI advancement

The update, driven by rising concerns over deepfakes, will incorporate new identification resource tags to reveal AI-related information.

At the 10th edition of Google for India, the tech giant unveiled the “AI Opportunity Agenda for India,” aiming to enhance technology access and promote inclusive growth through artificial intelligence.

Practo appoints TVG Krishnamurthy, Dr Alexander Kuruvilla as two new directors to its board

Practo appoints two new directors: TVG Krishnamurthy (L) and Dr Alexander Kuruvilla (R)

TVG Krishnamurthy has served in both multinational corporations and domestic enterprises. Dr Alexander Kuruvilla, Practo’s former Chief Healthcare Strategy Officer, has a 35-year career in healthcare administration, marked by his CEO and entrepreneurial journey in the Medica Synergie.

Zydus Wellness expands Complan into adult nutrition; launches VieMax

According to studies, 73 percent of Indians are protein deficient, which adversely impacts muscle health, daily activities, and overall quality of life. On the other hand, 71 percent individuals between 30 to 55 years exhibit poor muscle health, while 18 percent adults report chronic gastrointestinal (GI) problems, a condition that tends to worsen with age.

Scientifically designed with protein, prebiotics, and probiotics, the nutrition drink aims to support muscle mass, gut wellness and overall immunity among adults.

PwC India and Meta join forces to scale Generative AI solutions with Llama models

For marketers, the key to thriving in this new landscape lies in adaptability. Embracing AI tools, honing creativity, and staying open to innovative leadership models will be critical for success. Far from signaling the end of an era, these changes represent the beginning of a more collaborative, technology-driven future.

The strategic collaboration aims to democratize AI adoption in India by leveraging Meta’s Llama models to develop scalable, enterprise-grade solutions.

Disney Star onboards Dream11, Hero and 12 more sponsors for ICC Women’s T20 World Cup’24

The ICC Women's T20 World Cup 2024 is to be exclusively broadcast on Disney Star Network and Disney+ Hotstar, and will feature 10 teams competing in 23 matches over 17 days in UAE. (Representative Image: Pickled Stardust via Unsplash)

Sponsors for Disney Star’s digital and linear platforms include Dream11, Natural Diamond Council, OnePlus, Dazller, ICICI Bank, Asus, Asian Paints, Maruti Suzuki, Aramco, Hero, SBI, Lenskart, Kajaria, and Skechers.