Generation X, born between 1965 – 1980, are emulating the online spending behaviour of Millennials and Gen Z where travel, F&B and Services have been the most preferred picks.
Month: July 2024
Life lessons by OpenAI CEO Sam Altman after he turned 30
Life is not a dress rehearsal—this is probably it. Make it count. Time is extremely limited and goes by fast, says Sam Altman.
Unilever’s brand and marketing investment up 180bps to 15.1%, focused on Power Brands
Unilever’s Power Brands which contribute to ~75% of turnover, led growth for the global FMCG major which owns brands like Dove, Sunsilk, Axe, Surf, Knorr, Magnum and Lifebuoy.
Bobby Sista – A large hearted ad veteran
India has had some terrific advertising and media leaders, but I don’t think anyone worked as hard for a not-for-profit cause as hard as Bobby Sista did, right through his 70s and 80s, writes brand strategist Ambi M G Parameswaran.
No impact on CSK ownership in UltraTech Cement and India Cements deal: Reports
UltraTech Cement Ltd’s board approved the purchase of a 32.72% stake in India Cements Ltd from its promoter and their associates
E-commerce in India: Maharashtra takes the top spot in sales and purchases
For most small businesses, the most popular product category among consumers was ‘Personal Care’, accounting for 27% of the orders in the first quarter of 2024, with an average order value of Rs 407, according to Shiprocket report
Focussing on middle income groups for growth in India: Kenvue
Manish Anandani, the Managing Director of Kenvue India and South Asia discusses Kenvue’s approach to essential health, self-care, and beauty in India
Ad veteran Bobby Sista dies; Sista once said common sense was his only qualification
Bobby Sista, who was in his 90s, built Sista Advertising Agency in 1934, along with his father. Then in 1950, he took over Sista Sales and Publicity Services. However, in 1998, the agency, which was then christened as AdArts, was sold to Saatchi & Saatchi.
Nykaa’s Falguni Nayar ceases to be Dabur’s non-exec independent director after completion of second term
Falguni Nayar is the founder, Executive Chairperson & Managing Director and Chief Executive Officer of Nykaa. She holds a post-graduate diploma in management from the Indian Institute of Management, Ahmedabad.
CXO Moves: Exec movements across Google, Gozoop Group, SPNI and more
Executive moves in the world of brands and agencies.