Chhatwal on IHCL’s brandscape and Dawkins explains business intelligence
Category: Watch Listen
Experts Discuss The Idea Of Humanized Growth
Storyboard18’s Shibani Gharat talks to the founders of Institute For Real Growth (IRG), on their India visit, about their workshop with WPP and marketers about encouraging humanised growth in the companies.
Why are brands including e-sports in their sports marketing itinerary?
Rajan Navani, VC and MD of be JetSynthesys and Skandaram Vasudevan, Partner – Strategy at Mudramax talk about opportunities for brands in e-sports and how it can be an effective tool to reach out to the millennial consumer
Why Startups Love IPL? Need Word Of Caution For Startups?
Storyboard18 discusses at length about the startup industry and their interest towards IPL. Also, an exclusive chat with Prashant Kumar, the founder of Entropia, a next-gen marketing service.
Esports is filled with marketing opportunities for brands: Lokesh Suji
In an exclusive chat with Storyboard18’s Tasmayee Laha Roy, Lokesh Suji, Director – Esports Federation of India, VP – Asian Esports Federation talks about the opportunities in the space for modern marketers and how 2022 will see a growth in the overall segment from the grassroots level.
Marketing Recoded Ft. Twitter APAC’s Preetha Athey
Get a sharp and fast insight into the minds of marketers behind some of India’s buzziest brands in Marketing Recoded.
Rajashree R speaks about TCS’ 10K running competition
Rajashree R, chief marketing officer, TCS, tells Storyboard18 how there is no other brand that has dominated a sports like TCS with running.
How do top brands appreciate the efforts and creativity of other brands?
Excerpt – Ogilvy India CCO trio Kainaz Karmakar, Harshad Rajadhyax and Sukesh Nayak on storytelling to Cannes expectations and much more.
In conversation with Ivan Markman of Yahoo
An exclusive chat with Ivan Markman, chief business officer, Yahoo, about what does new Yahoo look like.
Storyboard18 x The English Nut: How to pronounce these 10 brand names
‘Eve Saan Lorawn’. ‘Zhee-vawn-shee’. ‘Uh-doe-bee’: The English Nut (Sumanto Chattopadhyay) and Storyboard18 present an easy guide to pronouncing hard-to-pronounce brand names.