Deepender Rana, executive managing director- South Asia, Insights Division Kantar about the likely impact of the global rise in cost of living on brands.
Category: Watch Listen
In conversation with Sandeep Bhushan, Mark Tatum & Mayuri Saikia
Bhushan on Meta’s inaugural Marketing Summit in India. Tatum about the potential of India market. Saikia on Dell’s ‘Back to College’ campaign.
Dentsu Creative India Team Speaks On The Historic Year At Cannes Lions
Shibani Gharat talks to Amit Wadhwa & Ajay Gahlaut about ‘Unfiltered History Tour’ campaign that put India on the creative world map at Cannes Lions 2022.
Shahid Kapoor And Varun Ganjoo Speaks On PokerBaazi’s Campaign
Storyboard18’s Shibani Gharat caught up with Shahid Kapoor & Varun Ganjoo, Co-Founder & MD Baazi Games on the sidelines PokerBaazi’s latest ad shoot.
Personalisation – Myths And Facts
Experts talk about personalisation of advertising and how effective it is in today’s day and time.
In Conversation With Raja Rajamannar, Mastercard
Rajamannar, global chief marketing and communications officer, and president – healthcare business at Mastercard explains to Storyboard18’s Delshad Irani on how he as a decision maker is advancing the adoption of new technologies and tech-driven strategies in the brand marketing ecosystem.
Viacom18 and Maruti Suzuki on rise in OTT consumption; Eno celebrates 50 years in India
Gourav Rakshit, COO, Viacom18 Digital Ventures and Shashank Srivastava, senior executive director- marketing and sales, Maruti Suzuki, talk about OTT platforms consumption patterns in India. Anurita Chopra, CMO – India Subcontinent at GSK Consumer Healthcare India, on 50 years of Eno.
Experts’ Take On Reinvention Of Ad Campaigns Through Technology
Storyboard18’s Ankita Saxena talks to Wavemaker India’s Shekhar Banerjee & Mondelez India’s Anil Vishwanathan on tech reorienting their approach towards marketing strategies
Experts Speak On Key Emerging Trends In Cannes Lions Entries
Six Indian judges who will be a part of Cannes Lions 2022 tell Storyboard18’s Shibani Gharat about their expectations from entries and about the festival of creativity.
Leaders of the future have to be outstanding human beings: Nestle MD
Suresh Narayanan tells Storyboard18’s Delshad Irani how the company is sustaining all the momentum in consumption that came during the pandemic for flagship brands like Maggi.