Shailja Joshi, director-marketing, potato chips category, PepsiCo India, speaks about the brand’s innovations, consumer engagement strategies around the festive season, and more.
Tag: Watch & Listen
Coca-Cola’s Arnab Roy on Thums Up’s new ad campaign #HarHaathToofan
#HarHaathToofan is an ode to inspirational people whose hands have built India over the years.
GE’s Linda Boff on what it takes to reinvent a 130-yr old brand
GE recently unveiled new brand names for three planned future public companies – GE HealthCare, GE Vernova and GE Aerospace. Shibani Gharat spoke to the company’s CMO to know more about the refreshed identity.
Chat with IPG’s Arun Kumar and Plum’s Shankar Prasad and actor Ananya Pandey
Catch two insight-packed conversations on this week’s show. Arun Kumar, chief data & technology officer, IPG, talks about data, privacy and how global advertisers view India. Plus, catch up with actor Ananya Pandey and Shankar Prasad, CEO and founder of Plum.