Premium TV shipments surged 45% YoY on continued growth in Mini LED LCD TVs, says Counterpoint Research. Samsung maintained its market lead, followed by TCL, Hisense and LG.
Category: Digital
Influencers likely to take a pie from State governments’ traditional media budget
Experts believe that the state governments will reduce its Print budget and allocate it to influencer marketing.
Shipping charges, delivery time, high prices- top pain points for online shoppers
The Indian online shopper report by IPG Mediabrands and Google highlights that social commerce is not ready to be a sales channel but is becoming the most important point of discovery and influence.
Privacy Judgment and DPDP Act – Seven Markers
Public policy expert Deepak Maheshwari writes the DPDPA is not a comprehensive privacy law even as it promises to push the envelope for privacy in the digital realm.
SEBI regulates policy around social media influencers in India
No person regulated by SEBI, nor their agents, may have any direct or indirect association with anyone who provides advice or recommendations, directly or indirectly, related to a security or securities.
Flipkart opens two new fulfillment centres in UP’s Unnao, Varanasi
Flipkart has established a combined area of over 15 lakh sq. feet of grocery fulfillment centers, Mother Hubs, Last Mile, and Jeeves F1 hubs in Uttar Pradesh so far
Implement UP like Social Media Policy in Maharashtra, other states: Influencers
Influencers will take on various roles, including brand ambassadorships, sponsored posts, guest contributions, content collaborations, themed and hashtag campaigns, shoutouts, reviews, and event promotions.
Exclusive: Centre, State governments testing anti-deepfake tech, likely to launch this year
Recently, cricketer Virat Kohli fell prey to deepfake video which went viral on social media platforms.
Cricket content, one-sec reels booming on our platforms in India: Meta
On Thursday, Meta launched its Creator Lab in India, an educational content series featuring popular Instagram creators from India.
‘Beginning of new era in India’s ent industry’: Mukesh Ambani on RIL-Disney $8.5 billion merger
In February 2024, Viacom18, a unit of RIL, and Disney’s Star India merged their media businesses in a bid to create India’s largest TV and digital streaming entity