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Contentstack unveils Personalization Reimagined, Powered by Brand-Relevant AI and Automation

While Generative AI allows brands to create large volumes of content, the output remains generic. Brand Kit sits on top of AI Assistant, the native LLM launched last year. It allows marketers to create high-quality, AI-generated content specific to the brand across all channels and platforms. The process is also fully automated via new AI connectors within Contentstack Automate.

Contentstack’s solution includes new premium features that, unlike other offerings, are integrated within the headless CMS as well as “no-fail promise” customer support services.

Accenture named principal partner of MI New York

MI New York is part of the Mumbai Indian family, a leading global cricket brand with five T20 teams across three continents and four countries. Major League Cricket will begin its second season this summer starting July 5th.

Major League Cricket Champions- Mumbai Indians New York will leverage Accenture’s tech, data and AI expertise to grow the sports ecosystem in the United States.

Airtel rolls out plans for world’s biggest T20 cricket tournament

The platform, available in India on Airtel Xstream devices powered by Android TV OS, redefines how televisions engages users, providing live and real-time content even when the TV is not in active use.

Offers plans starting at Rs 499 that come loaded with benefits including a three-month subscription to Disney + Hotstar

Google launches kid-safe Fitbit Ace LTE watch

Google worked with leading, independent experts in child psychology, public health, privacy and digital wellbeing to design Fitbit Ace LTE.

Fitbit Ace LTE is a new, first-of-its-kind connected smartwatch that transforms exercise into play and safely helps kids lead more active, independent lives, Google said.

We are paranoid as well as excited about AI: Nazara Technologies’ Nitish Mittersain

Nazara is looking at automating product testing through AI stress testing.

Leading gaming, esports and ad tech player, Nazara Technologies has a task force internally that is focusing on many innovative ways of using AI.

Ad tech contributes 9% to Nazara Technologies revenues in FY24

The CEO and joint MD added, "This year, we have arisen successfully between the parent entity and our subsidiaries INR 950 crores of equity capital marking our largest fundraise to date and resulting in a net cash balance of approximately INR 1,450 crores. We took many key initiatives this year."

The company also recently acquired UTP, a casual card game, and NODWIN Gaming has acquired Comic Con India, which is a popular youth IP. In 2024, Nitish Mittersain, CEO and joint MD, said they have taken significant steps to lay a foundation for accelerated growth in coming years.

Digital Competition Bill: Bharat Matrimony, Match Group, ShareChat, Hoichoi express divergent view from IAMAI’s submission

The letter argues that through this careful targeting, the government can curb monopolistic practices while ensuring that Indian startups have the freedom to thrive both domestically and internationally.

Four IAMAI members have voiced their dissent to the industry body’s submission of the draft Digital Competition Bill, urging the Ministry of Corporate Affairs to move ahead with ex-ante regulations.

Libas secures Rs 150 cr funding to bolster omni-channel presence

Libas also plans to leverage its brand, design capabilities, technology infrastructure, and supply chain network across channels to create a true omnichannel business. The bootstrapped brand crossed the Rs 500 crore revenue mark in FY24.

This marks the first-ever external fundraise by Zivore Apparel (Libas-parent). The fresh capital is expected to help build omnichannel presence for Libas and double its sales in the next two years to reach Rs 1,000 crore mark.