MIB focuses on gender sensitization and women’s portrayal in media; drives dialogue on media responsibility

Broad areas of discussion included current media portrayals of women and their impact on social perceptions, identification of common stereotypes of women in media and challenges that the women in the industry face. Discussion focused on the responsibilities of media outlets in creating fair and inclusive narratives and accountability strategies and the use of gender-sensitive language. (Image source: Moneycontrol)

The discussion focused on the responsibilities of media outlets in creating fair and inclusive narratives and accountability strategies and the use of gender-sensitive language.

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JioCinema partners with ShareChat and Moj to widen sports content base

This partnership aims to help JioCinema engage more deeply with consumers of regional content by being present on their preferred social platforms and blending with their digital consumption habits. (Image source: Moneycontrol)

ShareChat and Moj’s extensive user base of over 325 million users will have access to an array of snackable content of their favourite sport in the language of their choice through JioCinema’s handle on both platforms.

Cricbuzz and Envision enter partnership to launch CricbuzzTV to promote local and international cricket in Middle East

The grand finale of the tournament will be played at the Grand Prairie Stadium in Texas and will be live telecast in India on 29th July 2024. (Representative Image: Michael Weir via Unsplash)

Evision is the official broadcaster of the International Cricket Council (ICC) tournaments and will host these events on its CricLife “MAX” channels through 2027.

CTV to be the largest distributor of content on large screens by 2030: Report

No doubt, the growth of regional OTT platforms highlights the increasing demand for localised content, posing a potential challenge to global giants like JioCinema, Netflix, Disney+Hotstar, and Amazon Prime Video. (Image source: Unsplash)

Connected TVs to start scaling more quickly and reach 100 million by 2030, states the FICCI – EY report on the media and entertainment industry.

Viewership of non-cricket sports on TV fell by 39 percent in 2023: Report

The recent decision was taken under the provisions of the Information Technology Act, 2000 in consultation with other Ministries/Departments of the Government of India, and domain experts specializing in media and entertainment, women's rights, and child rights. (Representative Image: Glenn Carstens-Peters via Unsplash)

The FICCI – EY report on the media and entertainment industry highlights shifts in viewership.

Union Minister Ashwini Vaishnaw on Google vs Indian apps battle: Startup ecosystem must be protected

On March 1, Google announced it would remove apps from 10 Indian developers, including Shaadi.com, Naukri.com, jeevansathi.com, and Bharat Matrimony, from its Play Store in India for non-compliance with its billing policies.

The Union Minister said, “Ultimately, the startup ecosystem and the people who have created so much value in our society, in our economy, in our people’s lives, creating such innovative solutions, they must be protected.”

Omnicom India supports launch of India chapter of Women in Tech Global

The India chapter was officially launched on March 8th 2024, International Women’s Day, at the French Embassy in New Delhi, under the patronage of Thierry Mathou, French Ambassador to India. (Image via Unsplash)

Women In Tech Global is an NGO headquartered in Paris and committed to actively promoting women & girl’s empowerment in STEAM (Science, Technology, Engineering, Arts, and Mathematics).