Brand Marketing – Page 17

RPSG Lifestyle Media’s Avarna Jain to launch American luxury-lifestyle magazine Robb Report in India

When asked how Indians are redefining luxury, Avarna Jain emphasizes that one key way they are doing so is by embracing their own heritage — no longer seeking validation from the West.

In an interview with Storyboard18, Avarna Jain, Chairperson of RPSG Lifestyle Media, shared her vision of positioning RPSG Lifestyle Media as the definitive authority on luxury and lifestyle. In discussing the curation of experiences for the Robb Report, Jain also delved into the broader conversation surrounding the evolving landscape of luxury consumption in India.

Asian Paints’ Q3 profit plunges 23.5% to Rs 1,128 crore due to weak demand in urban region

Asian Paint's revenue from sales declined by 6.09 percent to Rs 8,521.51 crore in Q3 FY 25

Asian Paints Q3: Bath fittings business sales rose by 2.6 percent to Rs 87.6 crore in Q3 FY 25 from Rs 85.4 crore in the corresponding quarter last fiscal

Tata Motors sees EV, PV registration revival in Q3, credits festive season, marketing efforts

Tata Motors PV and CV posted a 22 percent year-on-year decline in net profit

The company’s SUV portfolio witnessed strong growth on the back of Nexon CNG and Curvv despite adverse sales of hatches and sedans

Samay Raina’s KFC reel: Fast food giant doesn’t chicken out, ropes in India’s Got Latent creator in new ad

In the latest commercial, Samay Raina shares the screen with fellow standup comedian Aashish Solanki and IGL contestant Sharon Verma.

After making waves with his reality show India’s Got Latent, Samay Raina’s latest brand collaboration with KFC has the internet buzzing.

Castrol India reports 6% revenue growth to Rs 5365 crore for FY24

For Q4, from October to December 2024, the Company registered Revenue from Operations of Rs 1354 crore, achieving a growth of 7% over Rs 1264 crore in Q4 2023.

The Profit After Tax for 2024 stood at Rs 927 crore, marking a growth of 7% from Rs 864 crore in 2023.

Microsoft implements instant layoffs with no severance for departing staff

Satya Nadella mused that if he were to depart from Microsoft, he would harness "tokens per watt per dollar"—a cutting-edge metric revolutionizing AI efficiency—to drive innovations in under-resourced fields such as healthcare, education, and public sector institutions.

Tech giant’s new performance management policy results in swift terminations without severance, as it tightens standards amid a competitive tech landscape.

Minimalist’s Mohit Yadav on challenging misinformation and not relying on flashy ads

Instead of chasing trends or relying on flashy ads, our marketing initiatives are rooted in science-backed information, transparency, and real consumer experiences, says Mohit Yadav, Co-Founder and CEO of Minimalist.

What’s next for Minimalist? With a fiercely loyal customer base, the inevitable question looms – Will the brand’s identity and quality evolve or perhaps even transform under HUL’s guidance?

Perplexity AI pursues TikTok US in bold bid for American ownership

The proposed deal, reportedly submitted to TikTok's parent company ByteDance in January, envisions the creation of a combined entity that would unite TikTok US with Perplexity's innovative AI-driven search engine.

For Perplexity, the deal represents more than just a high-stakes acquisition; it is a strategic push to challenge search engine giant Google.