Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.
Author: Yukta Raj
ZEE Entertainment appoints Divya Karani as Independent Director
Karani has over four decades of extensive experience spearheading some of the largest advertising and media agencies across India, South Asia, UK and Asia Pacific.
Portea and Sarvam AI founders, Meena Ganesh and Vivek Raghavan, join Pidilite’s board of directors
The appointments are effective from January 22, 2025 for a five-year term.
Coca‑Cola India Southwest Asia appoints Desmond Nikhil D’Souza as Vice-President of Customer & Commercial Leadership
D’Souza succeeds Greishma Singh, who recently transitioned to the role of Vice President, Marketing.
ZEEL’s Shiva Chinnasamy quits | HUL cuts ad expenses by 8% | Netflix’s ad plan pays off
Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.
Sony Sports Network bags the broadcasting rights of World Pickleball League
The league will see six dynamic teams, that is, Dilli Dillwale, Pune United, Mumbai Pickle Power, Bengaluru Jawans, Chennai Super Champs and Hyderabad Superstars, battling it out in 18 matches.
Third Wave Coffee appoints Akshat Arora as Marketing Director
Before joining Third Wave Coffee, Arora had contributed to the growth of several other renowned brands like Tim Hortons, Bisleri and Jaguar Land Rover.
Mad Over Donuts appoints Gozoop Creative Digital as its brand partner for integrated marketing solutions
From packaging and product development to marketing strategies, Gozoop will provide in-depth, 360-degree solutions that encompass every touchpoint of the brand’s presence.
Lucknow Municipal Corporation to intensify action against unauthorized posters and hoardings
As per the media reports, the special drive will target those who have placed posters or painted promotional advertisements on public and government buildings.
Ola enhances mobility at Maha Kumbh 2025; deploys 1,000 electric scooters at mela ground
Ola Consumer has also rolled out additional services to ease travel within Prayagraj, including electric vehicle (EV) shuttles, affordable cab rentals, and dedicated transit options at airports and railway stations, further enhancing accessibility for pilgrims.