CMO Sai Narayan on how PolicyBazaar leveraged AI for customer engagement

PolicyBazaar's Chief Marketing Officer Sai Narayan at Storyboard18's DNPA Conclave

During the Storyboard18 DNPA Conclave, PolicyBazaar’s CMO Sai Narayan shared details about how the ‘AskPB’ idea was generated– company’s chatbot for users inquiring about insurance-related information

Dabur India’s Rajiv Dubey explains how honey regained consumer trust with AI

Rajiv Dubey, Dabur India's VP in Marketing

‘Dabur India is placing significant emphasis on AI technology, including research demand forecasting, marketing, advertising, and optimizing spending,’ says Dabur India’s VP in Marketing, Rajiv Dubey

Media leaders weigh the promise and perils of Artificial Intelligence in Media at Storyboard18 DNPA Conclave

From (L to R) Mariam Mammen Mathew, CEO of Manorama Online, Puneet Jain, CEO of HT Digital, Puneet Singhvi, CEO, of Newtwork18 (Digital), and Anil Malhotra, Head - Public & Regulatory Affairs, Zee Media Corporation

At the second edition of Storyboard18 DNPA Conclave in New Delhi, experts weighed in on the benefits and drawbacks of Artificial Intelligence adoption in media

Google’s job cuts continue with latest layoffs in cloud division: Report

The tech giant also introduced a suite of new AI models designed to revolutionize content creation and communication. Lyria, now in enterprise preview, is a text-to-music model capable of generating high-fidelity, royalty-free music across various genres within minutes

In January this year, Google employees from the US and Canada signed an internal petition voicing concerns about the frequent rounds of layoffs

Maha Kumbh Mela 2025 recap: Millions bid farewell to Prayagraj

Mahakumbh 2025, which began on January 13, is set to conclude on Wednesday (26 February) (Image courtesy: Firstpost)

The Maha Kumbh 2025, a 45-day spiritual extravaganza, will conclude on February 26, Maha Shivratri, in Prayagraj, Uttar Pradesh. Over 62 crore devotees attended the event, setting a record. Eminent personalities, including PM Narendra Modi, business leaders, and celebrities, took a holy dip in the Ganga. The event saw massive branding and marketing efforts by companies and a surge in user engagement for spiritual startups