Imran Fazal – Page 14

Users cry foul: Apple, HDFC Ergo, Zopper in trouble over ‘India Gets Moving’ campaign

Apple took the #1 spot in Q1 2025, despite the challenges faced in its biggest markets.

Customers have also raised their complaints to Insurance Regulatory and Development Authority of India (IRDAI) and have sent legal notice to HDFC Ergo for alleged unfair trade practices and cheating.

MIB officials meet Telangana govt, TVAGA to discuss WAVES

MIB officials assured stakeholders that the event dates would be announced within a week.

Storyboard18 was the first to report on the postponement of WAVES, which was initially scheduled to take place in New Delhi from February 5 to February 9, 2025. The event is now expected to be held in Mumbai.

Prasar Bharati’s WAVES OTT collaborates with German Football Association

Leading Fast-Moving Consumer Goods (FMCG) brands Amul and Mondelez are now advertising on Prasar Bharati's over-the-top (OTT) platform, WAVES.

The pubcaster will stream premium German football matches live and free for India’s mobile-first audience.

Advertisement policy will decongest skyline, to be declared shortly: BMC Chief

To create comprehensive guidelines for outdoor advertising in Mumbai, the BMC had formed a committee that includes experts from IIT-B, environmental specialists, and law enforcement officials.

Several stakeholders, including citizen groups, have expressed concerns regarding the BMC’s draft advertising policy.

BMC’s advertisement revenue soars 48.74%, reaches Rs 235 crore

BMC Chief Bhushan Gagrani during his budget presentation announced that BMC will soon announce the advertisement policy.

In 2024-25, BMC collected Rs190 crore in hoarding fees, compared to Rs109.9 crore

Indian gaming industry applauds PM Modi’s vision of global gaming capital

Prime Minister in April last year met India's top gamers and gaming content creators. He was seen interacting with gamers and shared how gaming industry is taking centre stage.

Prime Minister Modi’s Independence Day speech last year also resonated with game developers across the country.

WinZO vs Zupee case: Microsoft willing to share data, says no need for impleadment: EXCLUSIVE

Both are members of No Azure for Apartheid, an internal group calling for Microsoft to end its cloud services contract with the Israeli government.

WinZO had earlier sought permission from the Delhi High Court to seek critical information from Microsoft as part of its ongoing legal battle against Zupee and associated entities, including Data Empiric and FutureMinds Consulting.

ZEEL gets GST notice of Rs 16.60 million for ineligible ITC claims

This strategic move aims to bolster Zee Media's financial flexibility and is aligned with the External Commercial Borrowing (ECB) guidelines issued by the Reserve Bank of India.

ZEEL believes the case has merit and will appeal within three months under the TNGST Act. The company assured investors that the order will not materially impact its financials or operations.

Amazon MX Player’s no ‘soft porn’, no sports content gambit

Amazon acquired the Indian ad-supported streaming service for $100 million, marking a lower acquisition cost than its previous buyout.

The soft porn and erotic content on MX Player primarily targeted a male audience from Tier II and III cities, serving as a draw within the platform’s diverse offerings.

High disposable income will boost AdEx, companies to increase ad budgets

The study also reveals that overall attrition rates declined to 17.7 percent in 2024 from a high of 18.7 percent in 2023 and 21.4 percent in 2022, indicating the availability of a larger talent pool post the Great Resignation.

Brands across multiple sectors are likely to increase their advertising spending by 15-20%.