Tag: Social Media

Elections 2024: Big tech’s ad transparency tools not so transparent?

While the audit analyses are global parameters that were tested, the gaps apply to data disclosures across markets including India that is currently in the mists of its Lok Sabha polls. Analysts, media planners and strategists rely heavily on the ad libraries for data, spending patterns and transparency. Image by dole777 via Unsplash)

A recent audit by Mozilla Foundation CheckFirst revealed Meta, TikTok, LinkedIn, Alphabet,X and many others, have shortcomings in their ad libraries, hindering transparency.

Why did Mark Zuckerberg buy Instagram? Leaked emails resurface

Meta is also integrating AI to help businesses create ads on Facebook and Instagram, reminding customers they left an item in their cart or offering a discount for a purchase they’ve been waiting to make.

“They could be very disruptive to us”. Leaked emails allegedly written by Mark Zuckerberg to Facebook’s then CFO, outline his plans to neutralize competitors like Instagram before the defining acquisition.

User-generated content rivals OTT and traditional media in India: Accenture

Most of the companies collected users' age, gender, and the language they spoke. Many platforms also obtained information on education, income, and marital status.

According to Accenture’s annual ‘Reinvent for Growth’ report, in all scenarios presented to consumers, social media and social video platforms were consistently picked over streaming video services as the media of choice.

Sex-ed content creators discuss shadowbanning and censorship on Meta platforms

Challenges with promoting sex toys persist on Meta. From being shadow banned to accounts being restricted, sex-ed content creators face challenges with sexual health related content on Meta.

Manzuri’s Aastha Vohra and Sangya Project’s Aashish Mehrotra and Tanisha Rao share their experiences with censorship around sexual wellness content on Meta.

Angry Mittal?: Anupam Mittal “shocked” after Meta disables his company’s account

With the guidance of a therapist, he realized that his anxiety stemmed not just from professional setbacks but from a deeper fear of not being enough.

On April 9, Meta “arbitrarily” disabled his company’s account, prompting Anupam Mittal to call out the Mark Zuckerberg-led company on social media. Mittal also tagged Meta’s India operations’ head Sandhya Devanathan in the post.