Tag: Media

From Talent Factories to Open Markets: Why FMCG giants are looking outside for CXO hires

A recent study by Xpheno Executive Search tracking 800 leadership movements in FY2025 revealed that only 2.5% of CXO moves were internal elevations, compared to the previous year where internal promotions accounted for about 10% of leadership moves. (Image source: Unsplash)

Is the once-reliable FMCG “talent incubators” model losing its edge in the face of modern leadership demands? With giants now turning to external talent, experts discuss the factors driving this trend.

Meta’s grip on social media faces major test in historic antitrust trial

Meta is set to stand trial in Spain this October over a €551 million lawsuit filed by more than 80 media companies, who allege it engaged in unfair advertising competition.

At the center of the case are two pivotal acquisitions: Instagram, purchased in 2012 for $1 billion in cash and stock, and WhatsApp, acquired two years later for $22 billion.

The Big Break that changed Indian advertising: Piyush Pandey & Ogilvy

As it goes in the nineties' Cadbury ad, kuch khaas hai hum sabhi mein, there is something extra special about Piyush Pandey. His work has proved to be an inspiration across generations. His ideas and words have cut across India and the world. (Imaging: Triparna Mitra)

Piyush Pandey is regarded as the creative soul of Indian advertising and Ogilvy. A man who didn’t just write ads but rewrote the language in which India spoke to itself.

European Union considers taxing Meta, Google in response to Trump tariffs

The EU aims to strike a fully balanced agreement with Washington during Trump’s 90-day pause on further tariff hikes.(Image sourced from Moneycontrol)

The EU is eyeing the imposition of taxes on U.S. tech giants if talks with Donald Trump fail to resolve the ongoing tariff dispute with Europe, EU President Ursula von der Leyen said.

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“Google has had two years to kill perplexity and hasn’t”: Aravind Srinivas on Google’s AI reluctance

Aravind Srinivas argues that Google’s reluctance to fully embrace AI is rooted in its business model.

Perplexity AI CEO Aravind Srinivas argues that Google can’t lead the AI search revolution due to ad revenue dependence. According to him, the company’s massive earnings from traditional search ads create a conflict when it comes to prioritizing user-first, AI-driven search experiences.

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Is the honeymoon over?: Why marketing vets & startups often break up early

For marketers, besides the fast pace, relative lack of structure, and the rapidly shifting sands of some startups, they often have to contend with more-than-anticipated funding and people  constraints, said leadership advisor Gauri Padmanabhan. (Image Source: Unsplash)

In the startup world, agility is often valued over pedigree. And even the most celebrated resumes can be tested by the unforgiving pace of innovation, leadership temperaments or circumstances and controversies.

Apple dodges tariff fallout for now, as Donald Trump grants temporary reprieve

Apple took the #1 spot in Q1 2025, despite the challenges faced in its biggest markets.

America’s proposed tariffs had raised alarms within Apple Inc’s operations, finance and marketing divisions, particularly as production timelines for the next iPhone, expected to be largely made in China, tightened.