Tag: Digital

In the race for influence, are talent agencies losing their grip on influencers?

Exploitation and malpractices-related issues are exacerbated for micro and nano influencers who lack bargaining power, say experts. (Image: ali-abdul-rahman via Unsplash)

With rising competition, commissions and opaque contracts, some influencers are taking matters into their own hands — dismantling the power of talent managers in the process.

Govt panel report on AI Governance Guidelines: ‘Regulation should aim to minimise the risk of harm’

AI-powered applications like fashion avatars, smart shopping carts, and virtual influencers are enhancing customer engagement. 47% of retailers state that AI has led to new product and service developments

A whole-of-government approach is recommended in the committee’s report. MeitY has released the report for public consultation, open till January 27.

X Corp unveils ‘X Money’ at CES 2025: A game changer for payments and creators

Linda Yaccarino's announcement comes on the heels of a significant behind-the-scenes push to acquire money transmitter licenses across multiple states, ensuring the necessary infrastructure for facilitating financial transactions.

At CES 2025, X CEO, Linda Yaccarino, reveals plans for ‘X Money,’ a transformative payment system designed to revolutionize transactions and elevate creator opportunities on the platform.