Tag: Digital

Creativeland Asia IP dispute, Delhi HC orders WinZO to deposit ₹30 lakh in three weeks

Storyboard18 had first reported the legal battle on March 5, titled “Creativeland Asia Takes WinZO to Court, Cries Foul Over Misuse of Creative Idea.”

The central issue revolved around the tagline “Jeeto Har DinZo,” which Creativeland Advertising claims to have developed exclusively for WinZO Games during preliminary campaign discussions.

Google antitrust trials: OpenAI expresses interest in acquiring Chrome, should Google be forced to sell

While Google says working from home wasn’t the main reason behind its recent job cuts, company co-founder Sergey Brin has been vocal about preferring people in the office.

Google has not indicated that Chrome, which dominates the browser market, is for sale. However, head of product for ChatGPT Nick Turley’s testimony during the current antitrust trial, highlights how a forced divestiture could reshape the broader technology landscape.

Instagram tests AI to catch teens lying about their age

This move comes amid growing political and public pressure on social platforms to better protect minors online. As state-level age verification bills face legal hurdles in the US.

This move comes amid growing political and public pressure on social platforms to better protect minors online. As state-level age verification bills face legal hurdles in the US.

Google’s Dan Taylor on how AI is redefining the ad playbook

Search remains central to discovery. Google Search has evolved from just blue links to include: Images, Videos, Knowledge cards and Conversational results

In APAC, YouTube CTV (Connected TV) viewership has doubled or tripled in countries like Taiwan, India, and Japan. YouTube is the most-watched streaming service on CTV in India and Japan according to Dan Taylor, Vice President, Global Ads, Google.

67% Indians trust influencer recommendations over traditional advertisements

This one-of-its-kind report helps brands evaluate and benchmark influencer campaigns against cross-format digital ads and influencer peer groups.

To help brands navigate this evolving influencer landscape and maximize the impact of their influencer campaigns, Kantar- the world’s leading marketing data and analytics company has launched The Influencer Playbook.

‘If you play Rummy, I’ll become Mummy’: Tamil Nadu’s RMG case reaches final stage

Senior Counsel C Aryama Sundaram, representing the petitioners in earlier hearings, asserted that the Tamil Nadu government lacks jurisdiction to legislate in this domain.

On Monday, the Madras High Court Bench comprising Justices S.M. Subramaniam and K. Rajasekhar concluded oral hearings in a significant case involving online rummy and other real money games.