Tag: Digital

Google ads costs soar: CPCs up 30%-100% across key industries, brands are fighting back

The Fast-Moving Consumer Goods (FMCG) and Retail industries, at a 43% adoption rate, utilize AI for content creation and creative optimization, creating a more competitive advertising landscape. (Representational image: Rajeshwar Bachu via Unsplash)

AI is reshaping digital advertising fast. Brands that adapt, automate, and rethink their approach will get the best results, according to experts.

OpenAI really makes life easier, says Union Minister Ashwini Vaishnaw

Despite these technological constraints, Vaishnaw remains optimistic regarding everyday applications of AI. "OpenAI really makes life easier, in terms of making notes etc.," he said. (Image: X)

Union Minister Ashwini Vaishnaw and OpenAI CEO Sam Altman explore how bold innovation in artificial intelligence can tackle India’s scale challenges and drive cost-effective solutions.

India is our second biggest market: OpenAI’s Sam Altman

SoftBank is expected to contribute 75% of the funding, while the remaining investment will come from Microsoft, Coatue Management, Altimeter Capital, and Thrive Capital, according to a source familiar with the matter.

Sam Altman, in a conversation with Ashwini Vaishnaw, shared insights into the growing importance of India in the global AI landscape.

YouTube advertising revenue clocks $10.47 billion in Q4; Parent-firm Alphabet’s AI investments rise

CEO Neal Mohan confirmed that the service is now the most frequently used destination for listening to podcasts, marking a significant shift in the evolution of the medium.

The company reported slower revenue growth across several key segments, including its search business, YouTube advertising, and services division, when compared to the same period last year.

MIB launches TruthTell Hackathon to combat misinformation in live broadcasts

The initiative is supported by prominent organizations such as the Ministry of Electronics & Information Technology (MeitY), IndiaAI Mission, and DataLEADS.

The TruthTell Hackathon invites developers, data scientists and media professionals from across the globe to create AI-powered solutions aimed at real-time detection and verification of misinformation in live broadcasting.

American entrepreneur Bryan Johnson leaves Nikhil Kamath’s podcast midway. Here’s why

By his third day in India, Bryan Johnson reported experiencing tangible effects of the pollution. “The air pollution had made my skin break out in rash and my eyes and throat burn,” he revealed. (L-R: Bryan Johnson, Nikhil Kamath)

Bryan Johnson participated in Nikhil Kamath’s podcast on longevity and health, only to ironically exit midway because of India’s poor air quality.

Microsoft implements instant layoffs with no severance for departing staff

Satya Nadella mused that if he were to depart from Microsoft, he would harness "tokens per watt per dollar"—a cutting-edge metric revolutionizing AI efficiency—to drive innovations in under-resourced fields such as healthcare, education, and public sector institutions.

Tech giant’s new performance management policy results in swift terminations without severance, as it tightens standards amid a competitive tech landscape.

Sam Altman to meet PM Modi to advocate for OpenAI’s technologies

Sam Altman stated that India is "a very important market for AI," ranking as OpenAI's second-largest market.

OpenAI CEO’s visit highlights India’s exploration of global AI partnerships amidst local innovation efforts. MeitY’s S. Krishnan emphasizes the government’s preference for open-source models while engaging with OpenAI.

Private firms now allowed to use Aadhaar for authentication

This move will allow private companies to use Aadhaar authentication for specific purposes, such as promoting innovation and improving access to services.

This move will allow private companies to use Aadhaar authentication for specific purposes, such as promoting innovation and improving access to services.