Shubhranshu Singh, vice president, marketing – domestic & IB, CVBU and GV Ramanan, vice president – finance & group controller at Tata Motors talk about forging CMO-CFO relationships and how a good relationship between the two can largely impact a business.
Tag: CXO Interview
Ogilvy’s Devika Bulchandani & Liz Taylor on their relationship with each other, personal goals and more
Devika Bulchandani global CEO and Liz Taylor, global CCO at Ogilvy talk about their relationship with each other, client relationships, the burden of running a legacy ad agency and more.
Meta India’s Sandhya Devanathan on AI, metaverse and opportunities that India provides
Sandhya Devanathan, vice president and head – Meta India talks about the potential AI can have on business, the role the Indian market plays and more.
McCann’s Prasoon Joshi on AI and what it will do for creative individuals and the industry
Prasoon Joshi, chairman APAC and CEO & CCO McCann Worldgroup India shares that while AI has immense potential, it remains to be seen how it tackles creative satisfaction.
Havas Group’s Yannick Ballore on the AI revolution and its impact on the A&M industry
Yannick Ballore talks about the impact AI will have on advertising and marketing and if jobs in the industry are really under threat or not.
Interpublic Group’s Philippe Krakowsky on gen AI and its influence on the A&M industry
Philippe Krakowsky emphasised that AI is still in its early stages and will persistently impact the industry, helping professionals conduct tasks more efficiently and elevate human expertise in specific marketing areas.
Wavemaker’s chief growth and marketing officer Hamish Davies gives an inside view of the agency’s pitch game
Hamish Davies, global chief growth and marketing officer, Wavemaker, discusses the new business dynamics in advertising; his India team’s performance; and more.
Instagram’s new features are driven by deep human insights: Meta’s Paras Sharma
The new additions give users more control over their feed, help creators perfect their content, and allow fans to show appreciation through gifts while giving brands a wider reach through a bigger collaboration with creators, Paras Sharma, director and head of content and community partnerships at Meta tells Storyboard18.
IPL will keep growing on digital medium with the shift happening from TV’s pie: Sangam Nayal, Dentsu
Dentsu Creative’s Sangam Nayal shares insights on the effectiveness of connected TV advertising during the IPL, the shift from linear TV to CTV, and the reduction in wastage of ad spend on digital platforms.
E-comm will do to the sexual wellness category what it did to the beauty industry: Pooja Sahgal, RCC
Maker of KamaSutra condoms, Raymond Consumer Care’s CMO Pooja Sahgal talks about category expansion and how women are leading the conversations and innovations in India’s booming sexual wellness category in India.