Conny Braams, chief digital & commercial officer of Unilever, said marketers have a huge role to play in terms of sustainability.
Tag: Cannes Lions 2023
If I wanted to lead like a woman earlier, now I want to do it like an Indian: Ogilvy’s Devika Bulchandani
The Indian-origin global CEO of Ogilvy believes winning, be it a client or at Cannes, fixes everything. She says the industry loves complication, but in the end, it is creative thinking that solves a business problem. She talked to Storyboard18’s Delshad Irani at Cannes Lions 2023.
WPP’s Rob Reilly on creativity, humour in advertising, future of AI and more
Rob Reilly, global chief creative officer, WPP talks about his first experience of winning a Lion, being jury president, humour in advertising, AI, young creatives and more.
Simply Speaking: All about the Olympics of creativity
Attending Cannes Lions makes you think like a marketer, create like an entertainer, deploy like a tech platform, writes Shubhranshu Singh.
Ogilvy’s Devika Bulchandani & Liz Taylor on their relationship with each other, personal goals and more
Devika Bulchandani global CEO and Liz Taylor, global CCO at Ogilvy talk about their relationship with each other, client relationships, the burden of running a legacy ad agency and more.
AI engenders fear as well as wonder, says Martin Sorrell of S4 Capital
According to Martin Sorrell, AI’s impact can be witnessed in visualization and copywriting. Also, because of AI, media planning and buying has turned upside down, and there is hyper personalization at scale.
Storyboard18 Insider: Startups’ cooling period; uninspiring ideas from Cannes Lions; and more
Get your fix of sizzling hot gossip and inside stories.
AI isn’t a hype but a real revolution: Yannick Bolloré of Havas
Yannick Bolloré, chairman and chief executive officer, Havas Group, talks to Storyboard18’s editor Delshad Irani at the Cannes Lions 2023, about the need for AI from a media maven’s perspective.
Craving for socialisation post Covid has spurred premium trend in spirits, says Diageo’s Cristina Diezhandino
Cristina Diezhandino, global chief marketing officer, Diageo, talks to Storyboard18 at Cannes Lions, the epicentre of creativity.
Havas Group’s Yannick Ballore on the AI revolution and its impact on the A&M industry
Yannick Ballore talks about the impact AI will have on advertising and marketing and if jobs in the industry are really under threat or not.